Hype Group Announces Agency of Record Agreement with Compass HRM
Hype Group, a full-service marketing and advertising agency based in St. Petersburg, formally announces an agreement to serve as the 'Agency of Record' for Compass HRM.
- Tampa-St. Petersburg-Clearwater, FL (1888PressRelease) March 03, 2012 - Hype Group, LLC, a full-service marketing and advertising agency based in St. Petersburg, formally announces an agreement to serve as the 'Agency of Record' for Compass HRM, the strategic human resource management partner of The Villages, "Florida's Friendliest Hometown."
"We are thrilled to be named Agency of Record for Compass HRM", says Brooke Boyd, President of Hype Group. "We have dramatically transformed the agency over the past year in a position to attract larger companies like Compass HRM, adding more staff, services and resources."
Hype Group was tasked to provide branding and creative design, marketing strategy and consultation, public relations, social media, interactive design and development, media and campaign planning and market research for the Central Florida-based Human Resource Management Company.
"Hype Group has done an incredible job taking the vision of our brand that is Compass HRM (our principles, vision, and virtues) and turning it into a tangible reality", said Jonathan Gibbons, Vice President of Compass HRM. "They have far surpassed our expectations and have delivered a full brand re-structuring, from their initial work on our collateral package, presentations, business cards, to our new website with the online job application capabilities that delivers the right message, the right way, to the right audience - perfectly."
Compass HRM is a Human Resource Management company designed to deliver HR, Payroll, Benefits, and Risk Management services and solutions. They established their partnership with The Villages this past April. Anchored in their core values: Passionate Commitment to Excellence, Raving Fan Service, Innovative Thinking, and Stewardship, Compass HRM is able to offer the "Handshake of the Host" to companies within The Villages so they have the opportunity to maximize their organizational performance.
"Their work is stellar and we couldn't be more excited to form a strategic alliance and be fully represented by a team with the capabilities of Hype Group as we expect our company to grow strongly over the next five years", said Gibbons. "A partner like Hype Group will be invaluable in sustaining growth at the rate we demand."
The Villages is known throughout the world as "Florida's Friendliest Home Town". Conceived over 50 years ago, the purpose always has, and always will be, "to create a retirement community where people's dreams can come true".
About Hype Group: Located in St. Petersburg, FL, Hype Group is a full-service marketing, advertising and public relations company that provides innovative design and marketing solutions for clients. Hype Group has experience in branding and creative design, marketing strategy and consultation, public relations, print production, sales materials, interactive design and development and market research. Visit www.hypegroup.net for information.
For more information or to schedule an interview e-mail info ( @ ) hypegroup dot net or call 727.623.9085.
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