FXLabs releases award winning Ghajini game as freeware

Top Quote FXLabs award winning PC game Ghajini The Game is being released as a freeware to all the Ghajini movie fans. End Quote
  • (1888PressRelease) August 14, 2010 - Hyderabad, India - FXLabs Studios, the leading game studio in India, today announced that Ghajini - The Game, based on the Bollywood blockbuster movie Ghajini, can be downloaded for free from the FXLabs website - www.fxlabs.com. Along with the game FXLabs has released never before seen footage of the making of the game. The footage includes animatics reference scenes of Aamir Khan which were used as reference in creating animations for the game, the uncut version of the voice over samples of Aamir Khan and the never before seen visuals which were cut from the final release of the game.

    'Ghajini - The Game' is a Third Person Action Adventure game built on the TGEA platform and launched alongside the hit Bollywood movie - Ghajin in Dec 2008. The game provides a fantastic opportunity to all Aamir Khan fans to experience the movie through this exciting game. The game features recreated movie locations and scenes in the 3D world to make the game playing experience authentic and as adventurous as the movie. The players get a firsthand experience of the main protagonist and character Sanjay (played by Aamir Khan) and experience the challenges and trails faced by him.

    FXLabs developed the game with Geeta Arts and Aamir Khan Productions to promote the Bollywood film, Ghajini. The movie went on to become the biggest blockbuster of 2009 and the game received rave reviews. The cost of the game was a fraction of the film's marketing budget but added greatly to the overall perception of the movie amongst its fans. During the production of the game, FXLabs collaborated with Intel to bring the latest technical know-how to the game to allow low end PC's with no 3D video card to play the game.

    Ghajini - The game was selected to be showcased at the Autodesk booth at GDC 2010 - San Francisco. The game was awarded the Best PC game award for 2009 by CNBC-18 and Arena Animation and adjudged the Game with the Best Game Design for the year 2009 at 24 FPS Game and Animation Awards.
    About FXLabs

    FXLabs is the leading end-to-end game company in India. Founded in September 2004, FXLabs began its operations building PC based games both for the Indian market as well as the global market. FXLabs is proud of its reputation as the pioneer in game development in India. FXLabs is the studio with many "firsts" to its credit-the FIRST studio to develop a full fledged PC game in India ("Inferno" that was renamed as "Netherworld" so as to not be confused with EA's title), the FIRST studio to develop and publish a Bollywood game (Ghajini), and many more.

    FXLabs is now stepping into Advergaming by taking all of its history and experience over the last many years and applying it to help companies establish their brand by using the appeal and power of games - there is no better way to reach today's youth than through games. FXLabs has its production studio in Hyderabad, India and a sales presence in New York and Los Angeles. For more information, visit www.fxlabs.com

    For more information please contact:
    Imran Khan K
    Studio Head | FXLabs
    1st Floor, West Wing, Plot No. 83 & 84,
    Road No. 2, Banjara Hills, Hyderabad - 500 034
    Office: +91 40 2355-5888 | Mobile: +91 9866577857 | Fax: +91 40 2355-6222
    imran.khan ( @ ) fxlabs dot com | FXLabs.com

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