Connector Distributor, BTC Electronic Components, Releases New Video

Top Quote The high-definition video focuses on the company's steadfast commitment to quality, full traceability and anti-counterfeit procedures. End Quote
  • (1888PressRelease) April 19, 2013 - BTC Electronic Components (BTC) - a 100% franchised/authorized, stocking and value-added assembly distributor of connectors, backshells and interconnect accessories - is pleased to announce the release of a new video titled 100% Peace of Mind. The high-definition video focuses on the company's steadfast commitment to quality, full traceability and anti-counterfeit procedures. The video primarily features shots of the assembly area and warehouse with a professional voice over and original score.

    "BTC takes immense pride in our steadfast commitment to quality," noted Geoff Jones, marketing manager at BTC. "100% Peace of Mind takes the viewer through the order process and the care that is taken to ensure our customer's get the right parts, the right paperwork with full traceability."

    "Peace of mind comes standard with every order from BTC," continued Jones.

    Robert Barnett II directed the video with his company, Rosie Video. The firm is best known for winning a Doritos' ad contest with their commercial airing during the second quarter of Super Bowl XLIV. 100% Peace of Mind is the second in a series of cutting-edge videos that will depict the many benefits of doing business with BTC.

    The video can be viewed on BTC's website:

    BTC was founded in 1980 and is a leading supplier of electronic and fiber optic connectors, cable assemblies, connector accessories and tools, and interconnect contacts and termini. BTC is a franchised/authorized distributor for over 30 interconnect manufacturers including HCC Industries, Glenair, Conesys, Emerson and Meritec. Known as The Connector Experts, BTC only focuses on the connector market. This allows them to offer comprehensive design and application engineering resources and expertise to support their customers' most difficult technical requirements.

    If you would like to learn more about BTC's franchised/authorized lines please call 800-526-2828 or visit their website at:

    About BTC Electronic Components:
    Headquartered in Wake Forest, NC, BTC is a 100% franchised/authorized connector, backshell and interconnect accessories supplier for over 30 premium manufacturers serving the aerospace, military, and commercial industries. BTC is a small business, AS9100 Rev C, ISO 9001:2008, ITAR and MIL-STD-790 certified. Additionally, the firm has implemented a SAE AS5553 Compliant Counterfeit Detection Program. BTC separates themselves from other connector suppliers through service, quality and expertise. In addition, the company ensures 100% traceability on all parts.

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