Business Strategist and Serial Author Interviewed on TV-8

Top Quote Susan Ascher discusses communicating as a leader and staying relevant. End Quote
  • Newark, NJ (1888PressRelease) February 12, 2015 - Susan P. Ascher, Founder, President and CEO of SusanAscher.com, The Ascher Group and The Sphere of Excellence in Communication , was recently interviewed on TV-8's "Vail Today" to discuss the topics such as communicating as a leader, staying relevant and working with the Z Generation.

    On "Vail Today," Susan discussed leadership and the communication conundrum existing cross generationally in today's companies as well as The VUCA world. VUCA is an acronym used to represent the volatility, uncertainty, complexity and ambiguity of existing and operating globally.

    With an unprecedented five generations in the workforce - success will be determined by aligning and combining each generation's unique communication style. Companies cannot succeed in a world with Millennials texting, Gen Yers e-mailing, Baby Boomers telephoning and Seniors holding out for face to face communication. With Gen Z on the horizon, the communication conundrum needs to be addressed sooner than later, and SMART, SOPHISTICARD, SUCCESSFUL companies are already doing that.

    To watch to the entire interview, go to www.susanascher.com/tv8vail-interview.

    A serial author, Susan's newest book, Dude, Seriously, Get Your ASK in Gear!, was just published (2014) and is a compilation of chapters on what we as leaders need to ask ourselves to succeed and stay relevant in The Digital Age. It continues the success of her first book, Dude, Seriously, It's NOT All About You!, (published 2011), her rant on protocol and communications in the 24/7 nanosecond New Millennium.

    Background:
    Susan P. Ascher 's Sphere of Excellence in Communication programs have helped countless corporations and individuals raise the bar in differentiation strategy, effective writing and speaking, protocol awareness, and business development. Her well-received presentations, workshops, and customized training programs focus on leadership, collaboration, and communication. Susan has coached individuals and teams for clients ranging from the Fortune 50 to emerging growth companies, as well as healthcare organizations, nonprofits, and nationally ranked colleges and universities. Her latest venture is Course Connections, an instructional golf/networking event held at Montclair Golf Club during the summer months, where she helps professionals understand the proven value of networking through golf.

    A sought after national media resource, Susan has been interviewed on Bloomberg, ABC, NBC, CNBC, News 12 NJ, News 12 NY and My9TV and is a frequent commentator on TV 8 in Vail, Colorado. She presents workshops at universities throughout the country such as Lehigh University in Bethlehem, Pa., Colorado Mountain College in Edwards, Colorado, William Paterson University in Wayne, New Jersey and Fairleigh Dickinson University, Madison, New Jersey. She has been published in Forbes magazine, Crain's New York Business, The Star-Ledger, NJBIZ and New Jersey & Company magazine.

    A graduate of Lehigh University's First Class of Women, Susan has been the recipient of numerous awards from the Inc. 500, to Small Business Person of the Year, to Ernst & Young's Entrepreneur of the Year as a four time finalist. Most recently, she was named a Leading Woman Entrepreneur and Business Owner of New Jersey.

    For additional information, please contact Susan ( @ ) SusanAscher dot com.

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