Bruce Zipes, "The General" Throws Down The Gauntlet in the Cupcake Wars

Top Quote Bruce Zipes, "the Baker to the Stars", will be featured at the Food Network's show on December 28th at 9 PM EST. End Quote
  • (1888PressRelease) December 14, 2010 - Great Neck, NY - Bruce Zipes, known as "Baker to the Stars", owner of the famous Bruce's Bakery in Great Neck, NY, throws open challenge to all and everyone at the Food Network's hit television show "Cupcake Wars". According to Bruce, his opponents will have to prepare themselves physically, mentally, and emotionally to give him a tough fight in this most unusual battle in history. Bruce will be featured on the show on December 28th at 9 PM EST. A promotional video for Bruce's appearance on the show is available at and on

    With melt-in-your-mouth cupcake recipes like raspberry jelly boats, triple pineapple mousse, marshmallow fudge, lemon meringue, triple rainbow, and cannoli, Bruce is expected to steal the show. His experience as a baker is unmatched. It will be exciting to watch this show where exhilarated people in the audience bite their nails in anticipation.

    With a big grin, Bruce Zipes declares himself "The General of the Cupcake Wars" and calls his bakery "the war zone" in a new YouTube video, featured on his website at In the video, Bruce shows what it takes to make a truly amazing, mouthwatering cupcake. According to the General, early in the morning at his bakery is where the action really happens. He states, "I am not one of those shu-shu college kids who would go into bakery business. I've been in the bakery business for myself since 1970 and before that I was worker for my dad when I was 10 years old getting up at 4 in the morning every weekend." This is what Bruce calls real experience and hard work that shows in each of his baked products.

    Bruce is more than confident about this cupcake war. His experience, hard work, and confidence in the bakery business speak volumes. "There will be no prisoners in this war. Only the strongest will survive. It's bake or be burned in the cupcake business!" shouts Bruce!

    About Bruces' Restaurant and Bakery

    Founded in 1970, the Great Neck, NY based Bruce's Bakery has expanded to a full service restaurant. Known all over the country for fresh baked items, Bruce's has become a "one-of-a-kind" operation through their famous restaurant and bakery. They believe in meeting their customers' desires and expectations by maintaining the highest quality and standards.

    Known everywhere as "Bakers to the Stars", Bruce's owns the pride of baking portrait cakes for Jay Leno, Bill Cosby, Christie Brinkley, Cindy Crawford, Katie Couric, Matt Lauer, Tom Cruise, Heather Locklear, Lou Diamond Phillips, Howard Stern, Richard Gere, George Steinbrenner and Julio Iglesias. Bruce Zipes and his cakes have appeared on The Regis Philbin Show, The Rosie O'Donnel Show, The Today Show, Cup Cake Wars on the Food Network, Rikki Lake, Montel Williams, Joe Franklin, John Stewart, CBS, NBC, ABC, among many other television and radio programs.

    For PR / Marketing and Press information:

    Author Name: David Berman
    For more information: Contact (212) 787-3000 x 703

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