Biopharma's Premier Sales-force-Focused Decision Support Tool Receives Key Industry Award

Top Quote T-App™ Named Sales Aid Silver Winner by PM360. End Quote
  • Trenton-Ewing, NJ (1888PressRelease) October 01, 2014 - Publicis Touchpoint Solutions, Inc. - a leading provider of customized, cross-channel, healthcare sales, service, and clinical teams-announced today that T-App™, the industry's premier sales-force-focused decision support tool, has been named Silver Winner in the Sales Aid category in PM360's annual Trailblazer Awards program. The award was presented at the 2014 Trailblazer Awards Gala held at Gotham Hall in New York City on Thursday, September 18.

    T-App is a proprietary cloud-based, mobile software application that delivers anytime, anywhere, and any-data decision support where every click gets a sales representative or manager closer to a decision. T-App provides quick data insights and action-oriented information, giving field representatives an intuitive, user-friendly tool that offers location-based and highly visual intelligence.

    "On behalf of our entire team, I would like to thank the PM360 Editorial Advisory Board for its diligent effort in evaluating the many excellent entries in this year's Trailblazer Awards competition," said Mark Stevens, senior vice president of technology and commercial solutions at Publicis Touchpoint Solutions. "We are deeply honored that our work with T-App has been recognized in this tangible way, and we pledge to continue to work closely with our clients to communicate to the right customers, at the right times, and through the right channels."

    Entries were judged and winners selected by the PM360 Editorial Advisory Board, a cross- section of experts from across the industry, based on content, format, success in reaching targeted audience, and overall quality; winners distinguished themselves in their ability to stand out in the complex healthcare environment.

    "The PM360 Trailblazer Awards recognize the industry's best companies, initiatives, and individuals," said Anna Stashower, PM360 CEO and Publisher. "Winners take chances, explore never-before-tried tactics, and find new ways to relate to the industry. They display outstanding thinking, dedicated leadership, and a passion for improving patients' lives-they epitomize trailblazing." The winners will be featured in the October issue of PM360.

    T-App's array of visualizations, screen design, and gesture-based actions can be seen on a 7-minute demonstration video: For more information, eMail Mark Stevens at Impact ( @ ) TouchpointSolutions dot com dot

    For business inquiries, please contact Touchpoint Business Development, at (215) 525-9800 or eMail Impact ( @ ) TouchpointSolutions dot com dot

    About Publicis Touchpoint Solutions, Inc.
    Publicis Touchpoint Solutions designs and implements customized, cross-channel, healthcare sales, service, and clinical teams. From in field to inside and from promotional to clinical, Publicis Touchpoint Solutions centers-of-excellence include field sales and service, live video detailing, inside credentialed sales specialists, inside sales and service, clinical health educators, and medical science liaisons. A wide range of vital support solutions-each of which serves all of the company's message delivery channels-includes recruiting, training, performance management, operations, data/analytics, and compliance. Publicis Touchpoint Solutions provides the human touch to precision cross-channel messaging delivered at the right time and through the right channels to achieve maximum impact. Publicis Touchpoint Solutions is a member of the Publicis Healthcare Communications Group.

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    About Publicis Healthcare Communications Group
    Publicis Healthcare Communications Group (PHCG) is the largest health-oriented agency network in the world. A division of Publicis Groupe, PHCG manages top-tier agencies specializing in promoting innovative solutions in advertising, digital, branding, message delivery, market access, and medical communications. PHCG is dedicated to creating experiences that compel action, change lives, and amplify business outcomes. With more than 5,000 employees, PHCG manages nearly 13 agency brands through 70 offices located in 10 countries. PHCG's global brands are Saatchi & Saatchi Health, Digitas Health LifeBrands, Publicis Life Brands, Razorfish Healthware, Discovery, in-sync Customer Insights, Medicus International, Publicis Health Media, and Publicis Touchpoint Solutions.

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