Berlin City Honda Earns 2015 Women's Choice Award

Top Quote Berlin City Honda Rewarded for Providing an Outstanding Customer Experience. End Quote
  • Portland-South Portland, ME (1888PressRelease) February 12, 2015 - As the leading advocacy for female consumers, WomenCertified® is delighted to honor Berlin City Honda with the Women's Choice Award® , based on extraordinary recommendations from their female customers in a customer satisfaction survey conducted by WomenCertified Inc. using the company's customer database. Berlin City Honda, Serving (Portland, Maine), received excellent survey scores in several areas including the overall sales experience, where 9 in 10 of their female customers reported that they would highly recommend Berlin City Honda to friends and family.

    Berlin City Honda received excellent survey scores in several areas including the overall sales experience. In fact, 9 out of 10 women polled said they would definitely recommend Berlin City Honda to their family and friends! "Car buying remains the most dreaded shopping experience among women which is why the Women's Choice Award is widely sought after by progressive dealerships who appreciate being recognized as a dealer that women can trust and refer with confidence", said Delia Passi, Founder of WomenCertified® and author of Winning the Toughest Customer: The Essential Guide to Selling to Women. "We are proud of Berlin City Honda for taking ownership of their customer experience and creating a business environment that provides exceptional service both to women and men alike."

    Considering that women now account for more car purchases and service sales than men, the Women's Choice Award is her vehicle to finding a dealership that she can choose with confidence.

    •Women buy more than half of the new vehicles in the U.S. and influence up to 80% of all car purchases (Source: Forbes: Women In Cars, 2015)
    •Women influence more than 85 percent of all automotive sales in U.S. households (Forbes: Women and the Auto Industry)
    •65% of service customers at dealerships are women (, 2013)
    •Women spend over $200 billion per year on new vehicles and mechanical servicing of vehicles each year, (, 2013)

    "We are so proud and excited to hear that our female car buyers feel at ease with our sales process, especially since it's such a big purchase in people's lives. Working together to find the perfect vehicle to meet our customer's wants and needs has always been a top priority for our outstanding team of professionals.

    Our female customers prefer no hassle, transparent and easy, the way car buying should be, "said Yegor Malinovskii, Vice President of Berlin City Auto Group.

    About Berlin City Auto Group
    We're proud to be the Northeast's one-stop source for effortless auto buying! With 15 convenient locations throughout Maine, New Hampshire and Vermont, we've got the region's biggest selection of new, used and certified pre-owned cars, trucks and SUVs. The company sells Toyota, Scion, Lexus, Nissan, Honda, Chevrolet, GMC, Buick, Ford, Lincoln, Chrysler, Dodge, Jeep, RAM and Kia. Since all of our dealerships work together, our entire inventory of new and used cars in searchable online and eligible for door-to-door delivery anywhere in the U.S.! Just a few Easy reasons why Berlin City Auto Group has more than 200,000 satisfied customers under our collective belts. For more information or a list of locations, please visit You can also find us on Facebook, Twitter and YouTube.

    About The Women's Choice Award
    The Women's Choice Award sets the standard for helping women make smarter choices by collectively identifying the brands, products and services most recommended and trusted by women and those that deliver a customer experience worthy of her recommendation. Our hundreds of thousands of members each share a lifetime of experiences as a woman and vote for businesses and brands who are meeting their high expectations. Awards are based on the willingness of 9 out of 10 of the dealership's actual female customers to recommend the dealership to their friends, family and associates. To learn more visit

    To view the full list of Top Dealerships visit

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