Announcing The Launch Of Sholdit - The Accessory Innovation That Combines The Style Of A Scarf With The Function Of A Purse

Top Quote SHOLDIT™ Introduces the Fashionable Hands-Free Alternative to the Traditional Purse. End Quote
  • (1888PressRelease) August 01, 2012 - Omaha, Nebraska - SHOLDIT™ is the ultimate accessory for a multi-functional, convenient, hands-free alternative to the traditional purse. The patent-pending Clutch Wrap™ offers three accessories in one: a wrap, a scarf, and a clutch, and comes in 8 different fashionable styles. At first glance, SHOLDIT™ looks like a traditional infinity scarf. Upon closer examination, you'll find two spacious zipper compartments perfectly sized to carry a woman's top necessities like a cell phone, wallet, lipgloss, etc. SHOLDIT™ can be worn across the body as a wrap or double-wrapped around the neck to create the classic scarf look. As if that's not chic enough, SHOLDIT™ can also be transformed into a clutch by tucking the wrap inside the larger pocket while still leaving plenty of room for your essentials. Whichever way the SHOLDIT™ Clutch Wrap™ is worn, it guarantees a fashionable way to keep your valuables secure while enjoying hands free movement without the strain of a handbag.

    Like most women, founder and CEO of SHOLDIT™ Angela Lee grew tired of carrying around bulky handbags. They're heavy, uncomfortable, cause neck strain, and are just a pain to constantly lug around. Just as many great ideas for new inventions come about, the idea for the creation of SHOLDIT™ comes from a few frustrating events. After almost losing her passport at the airport and then actually losing her cell phone at a sporting event because she didn't want to carry a bag, Angela Lee started to consider more convenient ways to carry her necessities.

    "I love the look and feel of a scarf, the security of a cross-body bag, and the simplicity of a clutch," says Lee. "I wanted to incorporate these elements to create an entirely new and different style of purse that was both functional and fashionable."

    SHOLDIT™ Clutch Wraps™ are available for purchase online for $79 at www.SHOLDIT.com.

    Convenience, comfort, and multi-functionality have never been so fashionable!

    PRESS CONTACT:
    Jenna Watson
    Visionary5
    323.380.7726
    jenna ( @ ) visionary5 dot com

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