12designer.com: second anniversary in success

Top Quote Berlin, March 4th 2011: 12designer.com, European marketleader in crowdsourced design and creativity, celebrates its 2nd year online with record figures and new services and partners. End Quote
  • (1888PressRelease) March 08, 2011 - t was on March 4th, 2009: after months of conceiving, programming and testing, 12designer.com went online. At that moment, 12designer was a platform where design tasks (logo, flyer, web design or naming) could be solved in a quick and direct way. Two years after that, crowdsourcing is not a trend anymore, but an established reality that has transformed decisively how to handle and solve creative projects.

    That's why 12designer has become European's crowdsourcing reference in just two years: more than 30,000 design drafts per month, getting close to its first million Euros in resolution prizes, and breaking widely the 12,000 designers benchmark. Every kind of client finds at 12designer the answer they needed: from SMEs and entrepreneurs, to big companies like Universal Music, Warner Bros or Deutsche Postbank. And even more important, they are all satisfied clients: according to a recent survey, 93% of 12designer's clients are happy or very happy with their project result, and 87% will recommend 12designer's services in the future.

    "Added value is the word for 12designer", points out Eva Missling, CEO and founder. "We believe our job is not just developing a meeting point between client and creatives, but providing professionalism to every party. We provide accurate counselling and help the client during the whole process with the brand new 12professional service."

    12professional approaches the standard SME or entrepreneur client to a full agency service at a reasonable cost. For just 60, 12designer's team will find out client's needs and ideas, translate those thoughts into creative inputs, write the brief and publish the project without any hassle for the client. This service will help considerably more service-orientated clients, who have a need but may not be entirely able to communicate their ideas duly.

    Different clients, different needs, different services: that's how 12designer structures its "Freemium" business model (in which free and fee-paid projects coexist), and its partners alliances, to ensure every client get the best whatever he needs. 12designer offers partnerships with European leading companies, such as STRATO (for webhosting), Codingpeople(web programming) or international business associations like Startup Weekend; just what a 12designer user needs, whenever they need it. A simple structure to ensure the best service: that's why crowdsourcing is a success, and why 12designer has changed for good European's creative landscape in just two years.


    About 12designer
    Online marketplace where offers and demands of design and communication work meet. Logos, slogans, commercial banners, websites or promotional videos: clients post their projects and set a price, creatives send their proposals in an open competition and client buys the one he/she likes most. Founder is Eva Missling, and 12designer is the first business developed by Grupo Intercom in Germany. Online since March 2009, recently available in 5 leading European languages, 12designer's team works in Berlin and Barcelona.

    Press contact
    Ralph del Valle
    12designer GmbH
    Schlesische Str. 29-30
    10997 Berlin
    Tel.: +49 30 60989596-7
    E-Mail: yourteam ( @ ) 12designer dot com

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