Professional Marketer Offers New College Mentoring Program

Addressing the issue of fewer traditional jobs, professional marketer and business consultant helps teach college students how to create primary or secondary income streams by working from home. End Quote

These are skills that college students can use throughout their lives.

Detroit, MI (1888PressRelease) May 28, 2009 - In a tight economy where jobs are scarce, more and more people have turned to home-based business options as either a primary or secondary income. And as new college graduates enter the working world, they may find that they have to do the same.

In light of this, Steve McCardell -- founder of mccardellwrite (www.mccardellwrite.com), a business writing and marketing service -- has set up a new mentoring program for college students (www.cellphoneopportunity.com/college.html). It's designed to help them understand how to succeed with a home-based business by using the Internet to their advantage.

"I wish that in college I knew what I know today," says McCardell. "I could have avoided low-paying hourly work and created a more substantial, residual income by the time I left school. I think about all the kids leaving school in debt with no meaningful income on the horizon. That's who this program is for."

While working from home is the idea to the program, McCardell still steers students clear of working for an hourly wage and instead points them to methods of building passive, residual income. This is what he believes can break them out of the cycle of living paycheck to paycheck, and he believes that network marketing offers the best opportunity for doing so.

"A lot of people have the wrong idea about network marketing because of certain bad apples in the past," he says. "It's no more a pyramid than any other business. Leverage always looks like a pyramid, because it's all about multiplying someone with other people or technology. The right programs bring tremendous value and a way for the average person to create new streams of income."

Of course many network marketing opportunities involve substantial up-front and monthly fees -- something McCardell knows that college students can seldom afford. That's why his mentoring program teaches them through a cell phone program provided by Inheritance Communications (cellphoneopportunity.inheritancecc.com).

Cell phones, says McCardell, are the perfect vehicle for income on a college campus, and this program involves a very small start-up cost and no required monthly fees. For that small investment in his group, McCardell then teaches students how to market online, which can later translate into any business they get involved with.

"This isn't just about one cell phone business or network marketing," says McCardell. "These are skills they can use throughout their lives. It's the cheapest class they'll ever take, yet will provide them with a great deal of real world experience. In my mind, it's the best use they could make of their time in school."

mccardellwrite has been helping small businesses with writing and marketing since 2001. Today, the service consults on ways for small businesses to save money, increase their number of prospects, and convert more prospects into customers.

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