Jinjiang Inns Guests Have Got the Power; with New 'Quality You Decide' Promotion

Top Quote The tourism and accommodation industries are now increasingly driven by positive guest impressions and feedback, thanks to the popularity of online review sites for hotels. Jinjiang Inn's chain of economy Chinese hotels already has an excellent online reputation thanks to careful attention to guest feedback in these arenas; now the hotel is giving guest's even more power to craft their experience End Quote
  • (1888PressRelease) November 30, 2010 - Shanghai, China - Jinjiang Inns, a leading Chinese budget hotel chain, have become known for careful attention to guest feedback available on the plethora of sites such as TripAdvisor. Now the economy hotel chain in China is taking the idea of guest-directed activities and improvemtns one step further, with their 'Quality - You Decide' campaign.

    The campaign will ask guests to leave their feedback on the comments and suggestions cards provided in rooms. Additionally, providing feedback through Jinjiang Inn's 'Quality - You Decide' campaign will entitle the guest to a 10 yuan discount voucher for their stay.

    The promotion involves over 10 million yuan investment on Jinjiang Inn's part, and covers 50,000 hotel rooms across the country. The 'Quality - You Decide' promotion will run for 30 days.

    Jinjiang Inn's China budget hotels already make efforts in several areas to deliver a quality experience at a budget price, with:
    - Structural safety and seismic testing
    - Infrared monitoring systems
    - Environmentally friendly materials and furniture
    - Four-star bedding with high class bathing facilities
    - High quality and nutritious breakfasts

    Tracey Guo of Jinjiang Inn, noted that "Jinjiang Inn has recently received several awards, including the 2010 China Hotel Group Management Ten Brands award and the 2010 China Excellent Green Hotel award. However, we don't want to rest on our laurels - we know that our guests are the most important people to satisfy, and we're looking at ways to ensure they remain happy."

    About Jinjiang Inn:

    The Jinjiang Inn chain was China's first economy hotel chain, comprised of 435 branches across 30 provinces and 116 cities. Professional and pragmatic spirit, sincere and continuously improving service, and the pursuit of simple and stylish have been the hallmarks of the brand.

    For more information please contact:

    Tracey Guo
    JinJiang Inn.
    Email: guoyating ( @ ) jj-inn dot com

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