Green Bride Guide Launches Green Wedding Gift Shop & Registry with Carbon Neutral Shipping

Specializing in sustainable wedding gifts, this new registry offers hundreds of eco-friendly and affordable products screened by the green wedding industry's most credible resource. End Quote

The idea is to provide shoppers with as much information as possible so they can make informed decisions about the products they are buying

(1888PressRelease) May 24, 2010 - New Haven, CT - Green Bride Guide, the most comprehensive and credible resource for engaged couples seeking eco-friendly wedding ideas, products and services, announced this week the launch of its new green wedding gift shop and registry service. From non-toxic cookware and recycled wine glasses to earth-friendly fine china and organic cotton textiles, the shop features hundreds of eco-friendly home goods. It is also the first store to offer free carbon-neutral shipping with every purchase.

According to the "What's on Brides' Minds" 2009 survey by David's Bridal, almost half of all brides (48%) are committed to going green this year, and this includes registering for eco-friendly products.

"Guests spend $19 billion a year on wedding gifts," said Kate L. Harrison, Founder and CEO of the Green Bride Guide. "Our new website offers couples the opportunity to use their wedding registry to support environmentally-conscious businesses. We offer hundreds of pre-screened environmentally responsible and affordable choices couples can feel good about adding to their wish list, without sacrificing style or quality,"

The Green Bride Guide registry provides detailed information about each product, including how it is made, where it is made, and what materials were used in its production.

The easy-to-use search functionality allows shoppers to sort by:

• Country of origin-buyers can choose to support fairly paid artisans from around the globe
• State, if the products are Made in the USA -couples can register for gifts that are made closer to home, which decreases the carbon emissions produced during transport
• Eco-strategy information - guests can opt to see only handmade or ethically sourced products
• Certifications-shoppers can search quickly for goods produced under specific labels, like USDA Organic

"The idea is to provide shoppers with as much information as possible so they can make informed decisions about the products they are buying," said Harrison. "Every product is hand-picked by our team and carefully screened to avoid 'greenwashing,' the practice of passing off non-green products as eco-friendly."

Free Carbon-Neutral Shipping

The Green Bride Guide's online gift shop is the first green wedding registry to offer free carbon-neutral shipping. When a package is shipped, the transportation process generates CO2 and other greenhouse gasses that contribute to global warming. To neutralize this effect, the Green Bride Guide calculates the impact of each shipment and purchases carbon offsets from its partner, Brighter Planet.

Each offset supports community-based alternative energy projects in the United States that remove CO2 from the air, and reduce the country's dependence on "dirty" carbon-emitting sources. Customers automatically receive free carbon-neutral shipping with any purchase through the Green Bride Guide gift shop and registry.

About the Green Bride Guide

The Green Bride Guide, founded by Kate L. Harrison, is the most comprehensive and credible resource for engaged couples seeking eco-friendly wedding ideas, products and services. The site is a companion to Harrison's book, The Green Bride Guide: How to Plan an Earth Friendly Wedding on Any Budget and, in addition to the new green wedding registry and gift shop, it offers pictures and stories from real green weddings, decor ideas, educational resources, an approved green wedding vendor directory, planning tools, and advice from industry experts. Kate L. Harrison has a background in environmental law and conservation. She recently developed the country's first Green Wedding Professional Certification Course.

http://www.greenbrideguide.com

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