Concept Brands secures exclusive distribution for Adidas underwear, Natori, and Passionata in Australia & New Zealand. Available at Myer & The Iconic, this marks the first local launch of Natori and Passionata, expanding Concept Brands' premium lingerie and underwear portfolio.
Melbourne, Australia – May 2025 – Concept Brands, a leading distributor of premium lingerie and swimwear, has announced a major milestone: securing ex ...