American Marketing Association To Host Social Media Seminar And Networking Event By Powered

The New Jersey chapter of the American Marketing Association announced an upcoming seminar and networking event that will help attendees uncover the fundamentals of the new language of social media and explain the distinctions and best use of Twitter, Facebook and blogs. End Quote

This is a unique opportunity to learn about the rapid changes in social media, first-hand from an expert.

Middlesex-Somerset-Hunterdon, NJ (1888PressRelease) September 19, 2009 - The New Jersey Chapter of the American Marketing Association (NJAMA) announced a social media seminar and networking event scheduled to take place September 24th. Aaron Strout, Chief Marketing Officer for Powered, will explain the best use of social media tools to engage customers and achieve business objectives. Founded in 1999, Powered specializes in creating social marketing programs that help brands connect and build relationships with their customers through managed online communities.

Strout will uncover the fundamentals of the new language of social media and explain the distinctions and best use of Twitter, Facebook and blogs. Strout will also share lessons from companies such as Sony and Atkins, which have successfully utilized social media to grow sales.

“This is a unique opportunity to learn about the rapid changes in social media, first-hand from an expert,” according to Sandy Ghezzi, Vice President of Programming for NJAMA. “Smart companies create customer-centric marketing plans that deliver great content, measure results and align actions with strategy. Through social media, customer interchange has opened a new world of possibilities.”

The event will take place in the Hunt Room of The Grain House at the Olde Mill Inn, 225 Route 202, Basking Ridge, New Jersey. Registration, networking, and cash bar will open at 5:30 pm, with dinner at 6:00 pm. A chapter meeting at 6:45 pm will precede the feature presentation at 7:00 pm. Event attendees will have the opportunity to exchange best practices with other marketing leaders in the local community.

Additional information and online registration is available at http://www.njama.org/Event.aspx?eid=31.

About The American Marketing Association
The American Marketing Association (AMA) is the largest marketing association in North America. It is a professional association for individuals and organizations involved in the practice, teaching and study of marketing worldwide and the leading source that marketers turn to every day for information, resources, education and professional networking.

More information can be found at http://www.marketingpower.com.

The New Jersey Chapter (NJAMA) has close to 400 members with expertise in diverse areas including market research, communications, branding, and product development. The chapter has an ongoing program of professional development and networking events, designed for both new and experienced marketers and those in related disciplines.

For more information about the benefits of membership, visit http://www.njama.org.

###

Visit New Jersey American Marketing Association Website

space