(1888PressRelease)
September 09, 2008 - MONTE CARLO, MONACO – Yachting Escapes: The Caribbean, the megayacht industry’s next “must have” coffee table publication, is set to debut at the Cannes and Monaco yacht shows.
Yachting Escapes: The Caribbean provides informative editorial and inspiring photography covering fifteen destinations and fifty marinas and yacht clubs that cater to megayachts. The book is the first of its kind to take a holistic approach to yachting by focusing on the entire yachting experience on sea and ashore. Each of the islands and marinas are described in detail, along with the destinations’ shopping, fine dining, spa and golf options. The oversized, hardcover publication also includes features on chartering, superyacht regattas and adventures. It is sure to engage readers with its wide range of subjects.
Yachting Escapes: The Caribbean is the only publication of its kind and is certain to be displayed in the salons of megayachts around the world. The book provides luxury products and services access to this most coveted niche. In particular, yacht manufacturers, charter companies, and services associated with the yachting industry desire to be showcased in it.
The coffee table book is distributed through fifty carefully selected yacht clubs and marinas. Each one in this collection of distinguished yacht clubs and marinas is showcased with two pages of inspiring editorial and photography in Yachting Escapes: The Caribbean. These partners provide the book on a complimentary basis to the owners of yachts over 75 feet. In addition, the Yachting Escapes: The Caribbean is distributed through several luxury yacht charter companies with Caribbean itineraries. It is also sold through major book sale outlets, events, and various promotions. Through this distribution, the book is viewed by over 250,000 yachtsmen per year
Members of the yachting industry have heartily endorsed the project. “Island Global Yachting has set the goal for our marinas to be a luxury travel experience unto themselves. It is important for my clients to know about all there is to do, see, and experience at their next ports of call as part of their stay with us. Yachting Escapes: The Caribbean, with its editorial and photos, will provide the information that they need to fully enjoy their time while yachting in the Caribbean.,” said Charles Garner, President of Island Global Yachting. “There’s nothing like it, it’s not a publication that someone will read once; it’s something that will be used repeatedly as a reference. Our marinas look forward to providing copies of the publication to the megayachts that visit us.” Ten of Island Global Yachting’s marinas are featured in the publication including the company’s flagship marina, Yacht Haven Grande in St. Thomas, USVI.
This full-color hardcover publication is already creating quite a buzz in the yacht industry. The coffee table book is impressive at 11” x 13” in size with over 300 pages of inspiring photography and engaging editorial. Yachting Escapes: The Caribbean has contributions from a team of leading yachting and travel exerts lead by Louisa Rudeen Beckett, editor of the publication. She is one of the most experienced and respected journalists in the yachting field today and most recently served as editor of ShowBoats International magazine.
“As the editor of Yachting Escapes: The Caribbean, my vision is to draw attention to the fabulous experiences that a megayacht owner, guest or charter client can anticipate when yachting in the Caribbean,” Beckett said. “Whether it’s snorkeling at The Baths on Virgin Gorda, sharing a romantic dinner at Maya’s in St. Barth’s or shopping for watches in Sint Maarten, there’s something here for everyone. “
Our coffee table book will be an essential reference that is sure to grace the salons of all the top yachts.”]
“We developed Yachting Escapes: The Caribbean to embrace the opulence of the Caribbean paradise and share these tantalizing options with the affluent yachtsman. Through this enticing coffee table publication, our discerning brands, retailers, and the yachting industry can now access the most affluent of travelers. Prior to this publication, access to the megayacht owner while at a Caribbean marina or at sea did not exist,” commented Ginger Hornaday, Co-Publisher of the publication. “Yachting is never just about the yacht or the marina; it’s about the overall experience which we’re glad to showcase to these exceptional yacht owners.”
As this is a very exclusive program, only a limited number of advertising partners will be able to participate. For more information, visit www.Yachting-Escapes.com or contact The Escapes Group at +1-954-927-9757 or e-mail info ( @ ) Escapes-Group dot com dot
ABOUT THE ESCAPES GROUP, LTD.
The Escapes Group produces marketing initiatives that promote affluent travel to its member partners and their destinations, as well as the best in dining, golf and spa experiences and upscale retailers. The Group’s products include the successful Caribbean Escapes book, distributed in the finest destinations. The program offers an entertaining and informative coffee table publication and interactive website. Participants are selected by invitation only. The Escapes Group is dedicated to giving discriminating travelers access to a distinctive array of travel experiences. www.Escapes-Group.com
###