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20
Mar
2007

Turnign Ads Into Poetry - New Website Transforms Ad Phrases Into A Hilarious Commentary On The Passion Of Advertising

This site collects trademarked sentences and gives them new life by allowing users to reuse them to write funny poetry and play trivia games. As copyrights are becoming increasingly restrictive, so are new visions of the law.


(1888PressRelease) March 20, 2007 - Cincinnati, OH -March 15, 2007 - Companies are gradually trademarking complete phrases and sentences, slowly staking claim to the most powerful word combinations of the English language! A new website by triplesmart named, www.trademarkedsentences.com is aimed at creating a library of these phrases, and allowing users to recombine them to create humorous poetry.

According to the A.C. Nielsen Co., “the average American watches more than 4 hours of TV each day. In a 65-year life, that person will have spent 9 years glued to the tube.” These statistics are well known, and generation “Y” seems to be fighting back the $143.3 billion dollar/year industry with a little humor. “Culture jamming”, “subvertising” and “adbusting” are terms used to describe the act of making spoofs or parodies of advertisements.

Surfers who don’t like poetry get hooked on the trivia game which lets users guess the trademark owners of famous phrases such as “Good to the last drop™” “A mind is a terrible thing to waste.®¨ and “What It Means To Be Sure.SM”

Copyright and trademark law have become a subject of hot debate on the internet, as music is increasingly made of remixes and samples, and websites like YouTube and Flicker are creating a massive amount of new media. “Copyleft GPL” and “Creative Commons” licensing are making a huge impact on how young authors choose to share, reuse and copy digital and non-digital works.

The micro company who created the website is an international duo (one American and one Argentine) who live and work in Córdoba, Argentina, 435 miles from Buenos Aires.

And as the creators comment, “You deserve a break today. ® Leap ahead™ and Think different. ® The website is… Rewarding. Very, very, very rewarding. SM THE POSSIBILITIES ARE INFINITE. Use it for all it's worth. ® because We bring good things to life. ®”

If you'd like more information about this topic, or to schedule an interview with Triple Smart,

please call Jenny Carden
at 513-277-0495
or e-mail us at jenny ( @ ) triplesmart dot com
Website: http://www.trademarkedsentences.com/
Press Materials: http://www.trademarkedsentenc
URL: http://www.triplesmart.com

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Contact Information

Jenny Carden

Triple Smart

45206

Voice: 513-277-0495

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