A national study talk radio listeners shows the number of nationally syndicated talk radio hosts has lead to a decline in their popularity. While Limbaugh and Stern remain strong, local talk radio hosts have more impact and influence over listeners than national hosts. The results might have an impact on everything from ad rates to election results.
Rush Limbaugh and Howard Stern were the two most widely identified radio talk hosts in the U.S. [94%] and [89%] according to a recently released study ... |