(1888PressRelease)
October 18, 2008 - New York, NY – The Toy Insider, an annual holiday toy guide published by Adventure Publishing Group, Inc., hits newsstands today as a special supplement in the November issue of REDBOOK magazine. Featuring the hottest toys and gifts for this holiday season with selections that fit all consumer budgets, the Toy Insider is designed to help parents and grandparents get a jump on their holiday shopping. The Toy Insider is also available for consumers online at www.thetoyinsider.com now and throughout the holiday season.
“With consumers watching their budgets this year more than ever, parents, grandparents and gift-givers will look to the Toy Insider to assist them in making the right selections for the special child in their life,” said Jonathan Samet, Co-Publisher of the Toy Insider. “Our panel of toy trend experts worked hard to make certain that there were toys selections to fit every budget starting as low as under $10.”
Jam-packed with close to 90 new toy recommendations from 57 different manufacturers, the Toy Insider is a convenient and user-friendly guide listing gift ideas for all ages and both genders. Each section – Hot 20, 0-2 years old, 3-5 years old, 6-8 years old and 9+ years old – includes a description of the developmental needs and interests for that specific age group to assist busy parents and grandparents in finding the perfect gift. A toy skill key, located on the Hot 20 page, provides a list of icons that are matched to each toy, offering even greater assistance with age-appropriate gift giving. The last page of the 24-page guide even features a checklist of all the selected toys, which can be used as a handy shopping list.
"Each month nearly ten million women look to REDBOOK for ideas and inspiration to make their lives just a little bit easier," said Mary Morgan, VP/Publisher of REDBOOK magazine. "We are thrilled to partner with the Toy Insider again this year to offer the best toys of the season -- and take the stress out of holiday shopping!"
The Toy Insider will travel to Chicago on October 18, Los Angeles on October 25 and Dallas on November 1 as a part of REDBOOK’s multi-city “Love Your Life Lounge.” The tour will feature the Kids Corner - a dedicated kids’ area where children can test and have fun with the toys recommended by the Toy Insider experts. While the children laugh and play, parents can review a range of buying tips, pick up a copy of the Toy Insider and register their kids in a national sweepstakes for a chance to win a grand prize of a room full of toys.
About the Toy Insider:
The Toy Insider (www.thetoyinsider.com) is the source for the hottest toys and gifts for the holidays. Now in its third year, the Toy Insider is an annual guide featuring toy and gift recommendations broken down by age categories. Jam-packed with close to 90 toy recommendations from 57 different manufacturers, each toy was carefully selected by a team of experts all with years of experience in the toy industry. The Toy Insider is published by Adventure Publishing, publisher of leading industry trades The Toy Book and The Licensing Book.
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