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11
Nov
2008

Template Monster Launches Magento Themes Production

As a part of an official cooperation with Varien, the Magento Commerce platform, TemplateMonster starts the process of mass Magento themes production.


(1888PressRelease) November 11, 2008 - Brooklyn, New York - TemplateMonster.com, the Internet's largest templates provider, now offers Magento themes designed for use with eCommerce sites. Magento is a highly popular Open Source eCommerce package which has had over 500,000 downloads since it was first launched on April 9, 2007.

David Braun, CEO of Template Monster, stated "We are a customer-driven organization. We back our customers, and our customers are backing Magento. In addition to professional designs, our themes will add additional ease of use and value to the already robust features that Magento provides."

The eCommerce community has quickly made Magento a major player because of its additional functionality compared to other online store engines. Magento features include coupons, specials, multiple checkout and shipping options, tiered pricing and layered navigation, among others. However, the high flexibility of Magento has also caused concerns by some reviewers about technical level needed to use the engine.

Use of a theme for Magento can simplify this level of complexity for the website owner. The themes provide a complete standardized product, including design and graphics, which can then be customized by the owner to show the text and products specific to their business. Braun explained, "Template Monster makes an Internet presence possible regardless of someone's technical ability or their ability to pay. We do for the web what tract developers did for home buyers. You buy the 'building' or website, professionally constructed and designed, and then you choose the colors, do your own landscaping, move in your own furniture. You can have a functional and unique website up and running on the Internet quickly at a fraction of the cost and frustration of a custom-built design."

Magento templates will join the family of eCommerce templates provided byTemplate Monster. Already supported are osCommerce, ZenCart, and CRE Loaded eCommerce engines.

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