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Sylverconsulting.com - Sylver Consulting Company News Section

Sylver Consulting Information

Andrea Camara

Phone: (312)239-0346
URL: http://www.sylverconsulting.com

Sylver Consulting goes far beyond the capabilities and deliverables of a traditional marketing research firm. With a focus on customer-driven innovation, Sylver Consulting’s areas of expertise are designed to fully support R&D, product development and marketing functions within an organization in the areas of innovation research and planning across a broad range of products, services and processes. The firm’s core services include: Innovation Research, Innovation Planning Workshops, Integrated Custom Research and Cross Border Research. All are designed to leverage the firm’s core philosophy of Design Ethnography, the principal qualitative research method used in Sylver’s work.

Sylver Consulting Press Release -

Sylverconsulting.com

12 NOV	Hudson Redesigns their North American Intranet With Help from Sylver Consulting
	Sylver Consulting engages Exploratory Ethnographic Research techniques while helping Hudson redesign their intranet site.

05 OCT	Sylver Consulting announces partnership with Brazilian design firm odois
	Sylver Consulting a research and customer-driven innovation firm based in Chicago, IL announces strategic partnership with Brazilian design firm odois.

07 May	Brianna Sylver Publishes New Article at Core 77, Giving Insight into How to Stretch Market Research Dollars in Tough Economic Times
	Brianna Sylver publishes an article at Core 77 entitled "Spend It Wisely: A Market Research Primer for Designers. The article addresses a pressing concern in the minds of product managers: How do we best stretch the dollars available for market research?

20 JAN	Sylver Consulting Collaborates With Emerging Futures Lab To Create New Business Models For The Bottom Of The Pyramid (BoP)
	Sylver Consulting and the Emerging Futures Lab collaborate on grant work targeted at designing new payment strategies and business models for individuals with unpredictable and irregular incomes at the Bottom of the Pyramid (BoP).

08 NOV	Sylver Consulting Helps Paslode And Vocollect Healthcare Systems Respond To The Needs Of Their Customers
	Leveraging their expertise in customer-driven research and value-based innovation, Sylver Consulting helps Paslode and Vocollect Healthcare Systems alter their sales strategies in ways that better align with the expectations of their customers.

07 NOV	Dr. Adriano Galvao Spoke At The 2nd Biennial Of Brazilian Design About The Expanding Role Of The Designer In The Global Economy
	Dr. Adriano Galvao spoke at the 2nd Biennial of Brazilian Design about how Brazilian designers need to expand their skill-sets, to be more inclusive of design research and customer listening competencies, in order to be helpful to organizations competing in the global marketplace.

08 AUG	Sylver Consulting Upgrades Website And Launches New Cross Border Research Service
	Sylver Consulting repositions content on their website to more succinctly describe their innovation and cross-border research services to existing and potential customers in the US and in Brazil.