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| Stylepath.com Information |
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| Chris Kovach |
Phone: 781 259 1221
URL: http://stylepath.com
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| StylePath is a Boston-based personalized shopping website founded by architect David Hornstein. It is the only website that learns individual users’ sense of style to offer them better product matches. Hornstein initially developed the idea to gain a deeper understanding of his clients' aesthetic sensibilities. Through collaboration with double-PhD professor Dr. Dan Ariely from MIT, the artificial intelligence-based concept evolved into a way to leverage the web’s vast selection to match each individual’s taste. Hornstein received patent #7,228,283 for his invention, with two other patents pending. StylePath was selected as a semi-finalist in the TechCrunch40 “hottest new startup” competition. |
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