(1888PressRelease)
September 13, 2006 - New York – September 11, 2006 - If it has ever been your desire to introduce and gain exposure for yourself, your product, your service or your project to a stable and thriving audience; the Christian audience, then Affinity Public Relations, New York’s Exclusive Christian Urban Entertainment PR, Marketing and Branding Firm is the place to come. “With 15 years experience, and 5 of those years as the owner of a Christian PR & Marketing Firm, there’s a substantial level of expertise that we have when it comes to introducing and building likeability for a Christian project, idea event or talent into the mainstream media and vice versa,” says Pres. /CEO, Rhonda Ridley. “It’s not by accident that we strategically specialize in Christian and mainstream media; over the years we’ve become experts in the Christian/Gospel culture and lifestyle with a constant focus on mainstream reality.”
As a practice, APR works with clients who’ve committed themselves to dedicating their craft, talents, gifts etc. to the glorification of the Lord as well as those individuals who recognize that although they may not be Christian, there will be thorough scrutiny of their service to be sure that it doesn’t lend itself to the moral and ethical decay of society and family values. The standards that Affinity Public Relations work by are uncompromising.
Recently, the demand for Christian content has far surpassed the Christian-only market, now attracting non-Christians, creating an even larger growth potential. In addition, the Christian industry has seen a powerful increase in the number of general consumer products and services seeking to place and align their brands within this market because of the clean, family-oriented values and message it presents. Such brands have been: American Airlines, Chevrolet, Coca-Cola, Ford, McDonalds, Mary Kay, Southwest Airlines Target, Toyota, Walgreens, Apple, Disney, Honda, Wal-Mart, Bank of America, Kellogg’s, Comcast, Johnson & Johnson, Dr. Pepper, and PlayStation2.
As the lone ranger in a mainstream industry where trends, celebrities and money call the shots, APR has waited with baited breathe as this dominant; yet everlasting and faithful Christian industry grew exponentially. Current statistics show that the Christian music and entertainment industry is a multi-billion dollar market and continues to grow. It’s quite obvious that the Christian/Gospel market is something to watch out for.
Both satisfied secular and Christian clients are and have been: Actress, Erika Alexander, Author, lecturer and world-famed photographer, Ernie Paniccioli; Christian Hip-Hop Phenoms, Corey Red and Precise; Derek Ferguson, CFO of Bad boy Worldwide and CEO of Life Music, an Independent Christian Record Label, Christian Lifestyle Publication, Xii Magazine; Renaissance man John Gray; Internationally known Christian entertainer, Carman, Promise Communications, LLC, an independent Christian Record Label, home of MDD and Teresa Brown, Powerhouse Gospel Entertainment Attorney James L. Walker, ACID/ALKALI Clothing Line, and just recently, Rapper, Entrepreneur, TV Star and Author, Rev. Run and his book: Words of Wisdom: Daily Affirmations of Faith to name a few.
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