Fort Lauderdale, FL (1888PressRelease)
February 13, 2009 - The students at The Sagemont Upper School were required to create their own business. This was a fun way to learn real world skills like analyzing feasibility of production, creating a basic profit and loss plan, understanding supply and demand, and creating a marketing plan. Guidelines included creating a logo and jingle, doing advertising and publicity, plus determining competitive pricing, and distribution strategy. During one week in December, the students set up their marketplace at lunchtime and manned their booths. They sold their products to their peers as well as the staff at Sagemont’s Upper School Campus. On one of the days, the fifth graders from the Lower School Campus were also invited up to participate in the activity.
The marketplace selections included La Cantina which sold arepas, a corn based bread. They also sold Frecolita which is a Venezuelan cola. Phase 1 presented a high quality, inexpensive photography service where the students could use a variety of props to pose with and then have the photos emailed or printed as gifts for friends and family. Under Wraps sold a hot, healthy and complete meal all in a single wrap. Waffles Your Way sold plain or chocolate chip waffles with a variety of toppings. Monsta Slushy gave customers a caffeinated beverage that was cool, refreshing, and fruity to pick them up mid-day. Royal Bakery provided customers with the option of baked goods in the shapes of castles, crowns, and dragon eggs. “Nachooo” Carnival gave students an adventurous outlet to experience carnival style games with prizes of free nachos. Sweet Addiction offered candy by the scoop allowing students to choose combinations of their favorite candies as opposed to ordinary vending machine choices. And the final business was called Tsunami Smoothies which provided customers with a quick but healthy liquid alternative to a hot meal during lunch.
After the bustling week of activity, the teachers and administration were asked to vote on different product categories. The award of Best Concept and Best Idea went to Phase 1for its photography booth. The best selling product was Monsta Slushies. Overall, the senior class raised $2,758. This money will be spent on buying a “Legacy” gift for the school at the end of the year. Economics teacher, Jennifer Rupert said, “The Sagemont School’s Annual Senior Market provides students with the real life experience of creating a business from start to finish. They learn how to develop a concept and product from scratch, promote and advertise their concept and product, assemble their product and store front, and analyze their business’ efficiency, productivity, and success. For many of the seniors, the responsibility of working is a life lesson in itself.”
For more information Contact: Gayle Iacono/Upper Campus Principal/954-389-2454
###
