(1888PressRelease)
May 23, 2009 - Rock of Ages, the innovative leader in the memorialization industry for 120 years, has launched its new website.
“The launch of our new website represents many months of planning and execution to make www.rockofages.com attractive and easy to use for our customers” says Robert Campo, Rock of Ages VP of Quarry Sales and Marketing. Although the original website has worked very well over the past several years, there were many refinements to be made, and the time had come for a change.
There is always risk in change. Rock of Ages recognized this risk but is now realizing the gains that such a major change can bring. “Our traffic is up and the average visitor time spent on the website has increased. That translates to higher inquiries per visit to our website,” states Amanda Chaloux, Rock of Ages Marketing Manager. “The core philosophy when designing the new site was to keep it clean, brand consistent and easy to navigate. By building the website in-house we now have the opportunity to update the website as often as we see fit. Our site offers a wide range of products and services, and our customers seem satisfied with the new look”, Chaloux says.
To see the new website, visit Rock of Ages at: http://www.rockofages.com. Or call on Rock of Ages’ professional staff members at 1-800-421-0122 with any questions you may have about their extensive product offering.
Rock of Ages, the country’s preeminent quarrier, manufacturer and distributor of high-quality, exquisitely designed memorials, has constantly evolved its memorial product line to meet the needs, expectations and circumstances of its customers. Whether it has been listening and responding to the needs of individual families in remembering their loved ones, or listening and responding to the needs of American communities and institutions in honoring heroes or celebrating the life and times of our great nation, Rock of Ages has been the innovative leader in the memorialization industry for 120 years.
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