(1888PressRelease)
May 22, 2008 - Leading printer supplier Printerland (www.printerland.co.uk) has netted a premier league partner by completing a deal to sell Samsung’s range of printers through its online and offline channels.
With the multi-million pound relationship Printerland continues to cement its place as the major player in the printer reseller arena, while global IT electronics titan (and Chelsea FC sponsor) Samsung will benefit from increased sales channel exposure in the UK market.
Speaking about the delight of having converted the talks into a firm agreement, Sale Sharks Rugby sponsor Printerland said it was now set to reach a new level in its business development.
James Kight, managing director at Printerland, commented, “Samsung has taken the market by storm and has achieved significant market share growth in the printer category over the past 12 months. Working with Samsung, we feel that we are going to take our relationship to the next level, strengthening and developing our businesses.”
Printerland customers will now not only benefit from the addition of a world leading brand to the Cheshire firm’s extensive product range but also from a comprehensive commercial back-up network that will include Samsung technical assistance and support.
The deal adds extra weight to Printerland’s customer service strategy with a new line of printers to showcase in its Demonstration Centre in Altrincham. The centre was established in summer 2007 and has played a major role in the firm’s ability to secure large client wins.
About Printerland.co.uk
Established in 1993, Printerland has built up substantial revenues allowing it to maintain a large stock holding. By concentrating on matching customer needs and utilising economies of scale Printerland passes on lower costs to customers.
Partnerships with major manufacturers allow Printerland to offer a huge range of printers from well known brands such as Xerox, Oki, HP, Brother, Lexmark, Epson, Samsung and Canon. In addition, manufacturer backing gives continual access to product training and support, leading to skilled, motivated sales staff. For more information, please visit www.printerland.co.uk.
About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2006 parent company sales of US$63.4 billion and net income of US$8.5 billion. Employing approximately 138,000 people in 124 offices in 56 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Network Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com/uk.
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