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Elaine Krackau

Phone: 512-733-5145
URL: http://www.prbythebook.com

The mission of PR by the Book, LLC is to attain, or aid in attaining, as many quality media “hits” as possible. PR by the Book, LLC has the experience and connections to attract media on a local, regional or national level. We start with unique positioning angles, sculpt them into an attractive pitch and look for the appropriate placements in the media.

Prby The Book, Llc Press Release -

Prbythebook.com

12 JUN	The Hard Truth About Soft-Selling, Restoring Well-deserved Pride To The Sales Profession
	Whatever happened to the sales profession? “Relationship Managers,” “Account Managers” and “Product Advisors” happened. Welcome to the soft-sell revolution – a shift from traditional selling to simply consulting. Within the sales profession, soft-selling, or this concealing of intent to appear more ethical, has become the new norm for sales success.

28 May	Family-owned Businesses And Younger Generations, Interview Ryan O’Reilly And Learn From His Story
	Because of high expectations for him to graduate college and work for the family business started by his grandfather, Ryan O’Reilly felt cornered. And after four years of doing just that, he felt something was missing and needed more from his life. After selling his house and everything he owned on a whim, he moved to Austin, Texas, much to his father’s dismay.

21 May	Sales 2.0 And MySpace Generation Shift Selling Field, Keith Rosen Pioneers This Change
	His latest book, Coaching Salespeople into Sales Champions (Wiley, Feb.‘08) helps managers better hire, develop, retain and motivate a team of top producers by developing their executive sales coaching skills and competencies; the missing discipline within leadership and amongst the business leaders of today.

08 FEB	Mother Heals Son’s Autism, Starts Private Practice, “Releasing” Offers Hope Of Recovery
	Tenna Merchent, author of He’s Not Autistic, But…How We Pulled Our Son From the Mouth of the Abyss, knows this feeling firsthand. “When my son’s doctor said ‘a child like your son who is at risk for autism’, I felt like he had hit me in the stomach with a baseball bat.”

21 DEC	Answers To Lost Colony Mystery: Get Info From Researcher
	Before the founding of Jamestown and before the Mayflower crossing, pioneers set up an outpost on Roanoke Island. This lonely settlement was the first British attempt to colonize the New World. It would come to be known as the Lost Colony, and its story is key to America’s history.

11 DEC	Autism Controversy Dominates National News A Mother’s Personal Story Of A Vaccine Gone Wrong
	In her new book, The Boy in the Window, Coppo recounts the endless struggles the family has dealt with since their son, Kenny, developed autism and other serious disorders due to his routine DPT vaccination that he received in 1979, when he was 19 months old.