(1888PressRelease)
November 27, 2008 - The economic downturn has forced shoppers to curtail budgets and rethink expenses for the holiday season. According to Accenture’s Holiday Shopping Survey, the majority of consumers (76%) expect to spend less this year as compared to last year. Furthermore, 14% of consumers will not buy gifts for work colleagues and nearly a third plan to spend less on co-workers.
As dismal as this may sound, it’s not necessarily true. According to Neuron Global, people don’t need to shop less; they just need to shop smarter. The company just launched a new report to address this exact issue, Strategies for the Smart Shopper: How to Cut Costs while Maintaining your Lifestyle. The report is a thoroughly researched step-by-step guide that promises to save shoppers hundreds of dollars on their holiday spending and to help families save up to $1298 on their retail expenses over the year.
The report, which can be downloaded for a fee at http://smartshopper.neuronglobal.com, contains reviews of innovative online tools and often unused resources that when combined with Neuron’s five steps can help ease the financial pressures of shopping during a difficult recession. The interactive report is the result of hundreds of hours of research, interviews and analyses conducted by Neuron Global Inc, a company who has written customized reports for Harvard Business School, the World Bank, MIT and the Society of Organizational Learning among others
This report was created in response to a survey that was conducted at the beginning of October. In the online survey, 66% of respondents replied that finding ways to cut costs while maintaining their lifestyles was either important or very important to them.
Neuron Global’s president, Sedarius Tekara Perrotta said, “I’ve been personally looking for a report like this for years, the recent survey we conducted gave us a reason to write one.” He goes on to say, “I was both shocked and amazed at the report’s findings. I hope it’s as valuable a learning experience for our readers as it has been for us as a company.”
Strategies for the Smart Shopper: How to Cut Costs while Maintaining your Lifestyle is the first of a Recession Series that covers five parts of daily life: Retail, Groceries, Entertainment & Travel, Home & Transportation and Healthcare. The information in all five reports claims to help save an average family over $5,000 a year and a single person almost $3,000 a year.
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