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04
Sep
2007

MortgageLenders.cc - Helping Brokers In A Softening Market

MortgageLenders.cc announced last week changes in process, programming and policy that will help current clients during this difficult market


Jacksonville, FL (1888PressRelease) September 04, 2007 - Mortgagelenders.cc (http://www.mortgagelenders.cc) once again adapts on behalf of its clients by making important changes to the lead distribution application that feeds its customer base as well as a few process changes to establish a greater volume of the verified leads broker customers have come to depend on.

The current market is one that requires more choice and volume in order to find the prospects that meet new underwriting guidelines of the most lenders. During the real estate boom many brokers and loan officers had a diverse portfolio of lenders to send virtually any type of loan and have confidence of a speedy approval. Today sub prime opportunities are all but gone and more documentation required. This makes for a difficult exchange between those prospects who may not qualify by today's standards and brokers who want and need to earn a living.

For years MortgageLenders.cc has been an innovator in the lead generation industry by building quality and convenience into the day to day exercise of doing business in the mortgage industry. Audio file leads, Verified, Email Marketing, Branding, Free Filters, 1st Alert, Excel, HTML and XML feeds are just a few of the tools built to make the prospect acquisition process a productive one.

In a business that requires speed, accuracy and productivity MortgageLenders.cc has proven through thousands of clients that thoughtful innovation can make a big difference. As a result this past week's announcement that new tools such as access to leads as they age, custom email campaign to future, current and past targeted prospects and new tools, templates and scripts to increase the chance for success should provide much needed relief for brokers whose budgets are tight due to the changing environment.

With the number of lead providers decreasing from 450 in 2005 to less than 100 today and the number of companies who maintain the infrastructure to service clients appropriately MortgageLenders.cc stands alone as the most responsive provider to changing market conditions.

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