Media Partners, Inc. Selected as Agency of Record for 11th Annual Big Bad Ball

Media Partners, Inc. was selected for third year in a row as Agency of Record for 11th Annual Big Bad Ball, black tie gala. End Quote

Raleigh-Durham-Chapel Hill, NC (1888PressRelease) April 11, 2012 - Strategic media marketing agency, Media Partners, Inc. (MPI) announces their selection, for the third consecutive year, as agency of record for the Big Bad Ball, a gala benefitting Hospice of Wake County. The annual event, in its eleventh year, is presented by the Capital Club Young Executives and is scheduled for September 29 at the Capital City Club in downtown Raleigh.

"Contributing to an organization benefitting so many people is an honor," said Sal Conino, partner at MPI. "Working on Big Bad Ball is always a pleasure for the MPI team and we look forward to working with Hospice of Wake County again."

Through public relations and marketing support, MPI builds awareness for the Big Bad Ball, designing the event theme, tagline and all print materials. The gala raised over $100,000 in 2011 for Hospice of Wake County's Benevolent Care Program and the Horizon Grief Center. The funds raised translate to 667 days of care, allowing Hospice to maintain a benevolent care fund, from which the cost of extending care to patients without means can be covered. Since 2001, over $1 million has been raised through the Big Bad Ball.

"Over the years, MPI, as our marketing partner, has made a significant impact in the branding of the Big Bad Ball," said Brad Barbour, Owner of TRC Staffing Services and 2012 Big Bad Ball co-chair. "We are excited about their continued work with Hospice of Wake County and we expect the 2012 Big Bad Ball to be the best event yet."

About Media Partners, Inc (MPI)
Founded in 2000, Media Partners, Inc. is a media marketing agency offering attentive strategies, results-based creative work, and smart media solutions. Located in Raleigh, NC, MPI is a formidable player in the region with strong capabilities in healthcare, education, retail, and media - specifically offering marketing support to a number of broadcast outlets in North Carolina and Virginia. MPI blends the best of boutique and full-service agencies by offering clients a partnership of creative design and integrated thinking. For more about MPI and mindfulmediamarketing, visit www.mediapartners-inc.com or call 919-781-0433.

About Hospice of Wake County
Your community hospice since 1979, Hospice of Wake County provides physical, emotional, and spiritual care to those living with advanced illness, their caregivers, and those who have lost a loved one, regardless of age, race, religion, of financial circumstances. Service areas include Wake, Durham, Johnston, Franklin, Harnett, Lee, and Sampson counties. Guided by community-based boards of directors and trustees, and supported by a dedicated professional staff, Hospice of Wake County provides compassionate hospice care allowing patients to enjoy their lives to the fullest. For more information, call 919-828-0890 or visit www.hospiceofwake.org.

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