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They started manufacturing general-purpose utility vehicles, and starting with assembly under licence of the iconic Willys Jeep in India. Soon established as the Jeep manufacturers of India, M&M later branched out into the manufacture of light commercial vehicles (LCVs) and agricultural tractors.
In keeping with Mahindra's promise of providing adrenalin pumping challenges here come Mahindra Monsoon Challenge 2011 in association with Apollo Tyres. It is a motorsport event with the highest prize money worth Rs. 13 lakh on offer. All set to challenge the monsoon and provide unlimited fun for enthusiasts.
Mahindra & Mahindra Ltd. (M&M), a part of the US $12.5 billion Mahindra Group, has announced the launch of the Monsoon Challenge 2011 in association w ...
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