(1888PressRelease)
December 19, 2008 - MagneticOne, innovative software development company, is proud to announce today the release of Mass AdWords Product Ads. This is addon for Store Manager application, providing friendly windows interface to create Google AdWords campaigns with no delays, timeouts or other connection-related problems.
It can be done once for the whole store, creating hundreds or thousands of ads or only several ads for selected products. Easy to use wizard guides the user through step by step process of ad creation.
It's quite complicated for e-tailers, who own multiple stores, to make an advertisement for every product, which would include manufacture name, product name, model, price, etc. It would normally take days for an employee to do this. Mass AdWords Product Ads enables retailer to create ads for all of the products in online store automatically, making hundreds or thousands of ads or selecting just one or few products. When people search on Google using one of the related keywords, retailer's ad will appear next to the search results. Thus, advertising is going to be much more efficient.
The more precisely ad's content coincides with customer's inquiry – the higher chances it has to be chosen by the client. Mass AdWords Product Ads chooses the most exact keywords, which most accurately coincide with the query. It greatly decreases cost per click, since competition is higher for more general, popular words than for specific.
This tool automatically finds proper keywords for each product. The user may control keyword selection process, including product variables and keyword matching options (broad match, exact match, phrase match) and more. Another feature of Mass AdWords Product Ads is the opportunity to create multiple ads for each product by template. E-tailer can use built-in predefined templates or add some templates of his own. This software provides the opportunity to preview the ads which will be created. The user has the ability to preview and disable ads, which may not be efficient for some reason. AdWords Optimizer will automatically mark out those ads, which work best for a particular store.
One of the prominent features of Mass AdWords Product Ads is the ability to automatically start/stop ads based on inventory status. If the product is not available in the store - the ad will be paused, and this applies to thousands of products. This software brings new advertising possibilities to online stores. It gives e-tailers unique opportunity to create laser-targetted campaigns and takes advertisement to the next level.
MagneticOne is an innovative software development company, concentrated on all aspects of e-commerce. The main office is located in Ternopil, Ukraine. MagneticOne was founded by Ruslan Savchyshyn, an independent software engineer. This company creates modules for different shopping carts (osCommerce, CRE Loaded, X-Cart, Zen-Cart) to make marketing process more efficient and less time consuming. For more information, visit www.magneticone.com
###
