(1888PressRelease)
May 23, 2009 - M-Audio and music enthusiasts living in the UK should prepare themselves for the official launch of a new website which will bring the latest digital technology of M-Audio one step closer to home. M-AudioDirect.co.uk is a new online retailer set to launch on the 1st of June at exactly 12:00PM midday, and will become one of the newest M-Audio prospects to be released to UK audiences this year.
The website will maintain its focus on retailing a variety of M-Audio equipment to the UK. M-Audio Direct is set to move out beyond the boundaries of simple retailing – one of their primary objectives will be to bridge the gap between online shops and customer interaction.
“With this site we are creating a UK reseller dedicated purely to M-Audio” states Robert Deans, Sales & Marketing Manager of M-Audio Direct. “We will be stocking the full range of M-Audio products. Our team will be able to offer expert advice, ensuring the customer gets a first class service”
Online retailers lose potential customers every day due to the fact that many are discouraged from using the Internet as a means to shop for goods. M-Audio Direct has set scope on creating a suitable environment for online shoppers.
“It is important that a customer can feel comfortable when shopping with an online retailer. There is a large difference between purchasing directly and purchasing through the Internet, and that’s exactly what M-Audio Direct is addressing”
The basic outline of the plan M-Audio plans to take will include distributing a large amount of buyer and ‘how-to’ guides that will provide a collective database of information. This will aid shoppers in finding exactly what they need when searching for M-Audio products. In future, M-Audio Direct will aim to create a Q&A section that will allow visitors to interact directly with staff members in order to find out more about a particular product.
Aside from dedicating to customer support, M-Audio Direct will also be stocking up on top products such as the Keystation 88, the new Axiom Pro Range, and the M-Audio Torq Xponent.
M-Audio Direct will also engage in a unique promotional system for M-Audio products that will be sure to delight customers. Each week, a specific product will be selected and featured on the website as ‘Product of the Week’. This product will be discounted to make it as competitive as possible. M-Audio Direct is confident that they can stay on top of a launching marketing campaign while building consumer confidence with the release of their new website.
“M-Audio is a global player in the digital music world. When people think about M-Audio, we want them to think M-Audio Direct”
With less than 12 days left until the official opening of M-AudioDirect.co.uk, M-Audio users in the UK should keep an eye out for possible promotions and discounts to high end M-Audio products with the launch. The new website will be fully ready for service in just over a week and is sure to attract the attention of music enthusiasts.
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