(1888PressRelease)
October 25, 2007 - SYDNEY, – With over 20 years experience in manufacturing cameras and a top three global market share position, Samsung Electronics introduces the new i Series range of digital still cameras. The i Series is the first of four new ranges for Samsung since taking the distribution of digital still cameras in house last month. The i Series – i7 and i85 – allows consumers to combine a variety of portable multimedia devices in one package.
“The i Series offers more than just a camera. It represents the next step in digital technology convergence,” said Stephen Jacobs, Senior Product Manager – Digital Still Camera, Samsung Electronics Australia. “The i Series is the perfect alternative for fashion conscious and tech-savvy consumers who are looking for a camera that does more than take photos and is a positive step for consumers looking for greater choice. Travellers will particularly like the camera’s World Tour Guide capability. Gone are the days of carrying around a travel book. Travellers can now have global travel information in the palm of their hand.”
The i Series is fashionable and durable with a slim metallic body for extra hard wear, yet packed with innovative features. Beneath its rugged exterior, the i Series houses a wide-range of unique features that make them true multimedia devices. These features include:
World Travel Guide – The Samsung World Tour Guide puts the world in consumer’s pockets. Supported by free software available at www.samsung.com/au, the World Tour Guide has information on 2,600 famous attractions in over 30 countries.
Portable Media Player (PMP) – The i Series is capable of playing MP3 music files, MP4 video files and also viewing text. The i movie mode camcorder feature is capable of recording 800x592 high-resolution and near full size movie files with sound
3in LCD screen with touch control – A high resolution three-inch screen allow users to view their images with greater ease. The rear panel, with minimal controls, makes the i Series simple and easy to use. The i7 also combines touch screen capability with a distinctive 180 degree swivel function that switches from camera to MP3 player and Portable Media Player modes.
In-camera editing – Both models also feature advanced in-camera editing, which allow users to change the light balance, focus or even add speech bubbles to photos. These creative functions can be applied to pictures that have already been taken or for new ones. All of these creative functions can be easily navigated through the ‘E button’ function.
As a digital still camera, the i Series features a 7.4 megapixel image sensor in the i7 and an 8 megapixel in the i85 . Both cameras have an optical zoom (i85 has a 5x and the i7 has a 3x) and an International Organisation for Standardisation (ISO) sensitivity of 1600 for use in low lighting for clearer pictures. Standard features in the i Series also include face recognition software, anti-shake technology and red-eye reduction.
