(1888PressRelease)
May 25, 2007 - keen public relations wants all small business owners to know that they need not pay through the nose to get good public relations. They have recently made an Ebook available on their website called, FREEBIE PR: The DIY Resource for Free Public Relations.
It is a how-to guide for small business owners who need to know how to publicize themselves when the budget for dedicated public relations is unavailable.
“If the company’s budget is really tight, business owners can begin their public relations campaign with nothing more than a stack of business cards and still have great success promoting their organization,” says Virginia Keen, owner of keen public relations. “In this advent of the ‘side business age,’ thousands of people are starting businesses online and/or have stores on the likes of Ebay or Yahoo!. While they don’t need the New York Times coverage just yet, they might need a ‘media in’ to start. That’s where FREEBIE PR can help.”
Ms. Keen acknowledges the apparent conflict of interest to her public relations business, but reveals that the Ebook was more to help her friends than anything else. “People were constantly ringing me to ask for PR advice. After about the fiftieth time I walked someone through some advice on how to promote their business for free, I decided just to write everything down in the Ebook, so that my friends would have the info forever at their fingertips.”
The Ebook is available for instant download at www.keenpr.com/e-books for $7.99. In it, Ms. Keen encourages small business owners to try to run their own public relations campaigns. “Spending money too early on a professional public relations firm is taking away funds that your business really needs. We encourage business owners to have a go at it for themselves first. They’ll surprise themselves with what they can accomplish in terms of positive self promotion.”
For FREEBIE PR: The DIY Resource for Free Public Relations and other money-saving books, visit www.keenpr.com/e-books
Press Contact:
Virginia Keen
Owner/Operator, keen public relations
info ( @ ) keenpr dot com
www.keenpr.com
