The Jewish Zodiac, a giftwear line featuring a tongue-in-cheek parody of the Chinese Zodiac, has been chosen by Lash Fary of Distinctive Assets to be included in his “Babes In Toyland” holiday gift boxes.
Los Angeles-Long Beach, CA (1888PressRelease) December 09, 2008 - The Jewish Zodiac, a West Hills, CA-based giftwear line featuring a tongue-in-cheek parody of the Chinese Zodiac, has been chosen by Lash Fary of Distinctive Assets to be included in his “Babes In Toyland” holiday gift boxes that will be distributed throughout December exclusively to Hollywood’s most talked about moms, dads and kids.
Personalized Jewzo t-shirts, infant onesies and other products will be featured in the gift boxes that will be hand delivered to A-list celebrity parents such as Brooke Shields, Jennifer Garner, Jon Stewart, Sarah Jessica Parker, Gwen Stefani, Marcia Cross, Courteney Cox, Debra Messing, Will Ferrell, Victoria Beckham and Maggie Gyllenhaal.
"We are excited to be selected for such a prestigious gift box for Hollywood moms and dads of all faiths," said Seth Front, Jewzo’s creator. "Deli foods have transcended their Jewish roots and are now part of American pop culture. We want to convey our distinctive sense of humor and style through these products in the gift boxes.”
Jewzo makes deli food hip and trendy by playfully combining iconic delicatessen imagery with pop culture sensibility. The collection of twelve zodiac signs, each based on birth year, are represented by a popular deli food, such as Latke, Blintz, Egg Cream, and everyone’s favorite, Chicken Soup.
The Jewish Zodiac originated with a laminated placemat similar to ones found in Chinese restaurants. The line has expanded to feature high-quality men’s, women’s and children’s t-shirts, infant onesies, kitchen magnets, and coffee cups, all done in an ǘber-cool “50s Retro” style.
Jewish Zodiac products are sold online at http://www.jewzo.com as well as in fine boutiques throughout the U.S.