SINGAPORE, Singapore – Leading UK Recruitment firm, the Hudson Group estimates that 44% of all marketers are facing burnout. How does Mr. Ogilvy do it? Why can’t my marketing team strategise, conceptualise, write great copy, translate multiple languages, proof-read to perfection…AND keep within the marketing budget? It’s a simple enough task – or isn’t it?
Pre-requisites for the job of ‘Marketeer’ today include: a flair for writing under pressure of deadlines, superior communication and presentation skil ... |