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24
Jun
2009

International Playthings Introduces “Wild Science” Line of Educational Science Kits

International Playthings LLC introduces Wild Science™ -- an innovative new line of products that encourages learning, creativity and lots of fun. The connectable and collectible Wild Science™ kits allow kids to design and build their very own customized mini ecosystems populated by ants and earthworms.


Philadelphia, PA-NJ (1888PressRelease) June 24, 2009 - With countless configurations and the ability to connect multiple ecosystems, the opportunities for learning, experimentation and fun are as limitless as a child’s imagination. Wild Science™ represents a fresh, innovative and edgy new way to introduce kids to age appropriate scientific concepts while also having fun.

Designed for children ages six and up, the Wild Science™ line is one of the world’s most consistently awarded range of science kits, designed by an industry-leading children’s science and technology edutainer and learning specialist with over 30 years in the field. Every Wild Science™ kit comes complete with easy-to-understand, colorful instruction booklets that instantly engage children by connecting their interaction with the science kits to human stories featuring “Dr. Wild”. The instruction books are irreverent, educational and age-appropriate, using topics like history and mystery to set the scene for the start of discovery activity. Additionally, each kit includes step by step instructions that range from easy activities with guaranteed success, to challenging activities that engage problem solving skills and application of knowledge.

The Wild Science™ line comprises five different kits, each constructed of the highest quality materials and designed for extended play use. Each individual kit can be designed, customized and modified to an individual child’s liking. In addition, all of the kits within the system are designed to be interconnected, providing kids and creatures with endless possibilities to explore, learn and grow.

“Wild Science™ will redefine people’s perceptions of science toys in general,” says Ticia Will, senior brand manager for International Playthings, LLC. “These kits set new standards for quality, creativity, durability and ease of use. Equally appropriate for the home or the classroom, Wild Science™ kits will appeal to kids, parents and educators alike. They truly are among the most innovative, engaging and creative toys on the market and we are very excited about taking on this new line.”

The new Wild Science™ line of products includes:

Worm Farm
Kids will discover the amazing abilities of worms, and their importance in our ecosystem through a series of safe and humane experiences using real worms! This kit features a high quality, large volume worm colony that allows children to plant seeds and grow vegetation in soil strata that is separated by colored sand horizons – great for tracking worm activity! This colorful Worm Farm also contains removable privacy screens to bring worm tunnels into closer view.
MSRP: $19.99

Ant Mine
This unique kit allows children to create their own colony! Using the included molds and plaster of Paris, kids create their own reproduction of a complex leafcutter ant colony and rivet the special window to the casting for observation. Children can watch their ants as they organize the many intricate tunnels and chambers for different purposes, and take food and water around the colony.
MSRP: $19.99

Mayan Ant Invasion
This exciting ant colony, designed after ancient Mayan temple ruins, is ideal for the imaginative child whose interest in fantasy leads them to a greater interest in and understanding of the science of ants! The included booklet will involve the child in a mystery story which requires close observation of ants, and provides a fun way for kids to experiment with ant intelligence. This science fantasy adventure kit features ant tunnels coming from the main Ant-o-Sphere module on the Mayan pyramid, real gardens and even recipes for delicious ant food!
MSRP: $29.99

Ant-o-Sphere Starter Pod
A great building block for other creature habitats, the Ant-o-Sphere is the world’s best simulation of a real ant colony! Built in 3-D, the collectable space-age ant colony modules and connecting tubes are made in daylight and night colors for a super cool look. Each sphere features three lenses to easily observe the ants: one clear, one that magnifies and a fisheye. Kids can also watch their ants travel through the fascinating “night” tube or attach the pod to the Mayan Ant Invasion or 8-pod system for an even bigger ant adventure!
MSRP: $14.99

Ant-O-Sphere 8 Pods
With eight pods, three bases, 18 supports and everything needed to gather and keep ants, kids can connect and customize their very own anti-gravity ant worlds! Kids can collect and expand with infinite possibilities, even linking with all other Wild Science Eco system kits. This futuristic ant habitat allows children to see all the inner workings of a colony. Linking the spheres together allows ants to organize in new and exciting ways.
MSRP: $49.99

About International Playthings, LLC
Since its inception in 1967, International Playthings, LLC has excelled in the delivery of innovative and entertaining products with integrity, superior play value and child developmental qualities to consumers. Over the course of its 40-year existence, International Playthings has grown to become one of the largest and most respected suppliers of quality products to the North American specialty industry.

A subsidiary of Epoch Company Ltd. affiliate company, International Playthings offers a comprehensive range of proprietary and distributed brands comprising a wide variety of award winning play things including games, infant toys, preschool toys, dolls, educational toys and activity toys. Additional information on International Playthings, its brands and individual products can be found at www.intplay.com.

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