(1888PressRelease)
April 23, 2008 - Indique Hair International today announced it has signed a distribution agreement with Ebony Ivory Hair, the first South African business to distribute the PURE™ Collection, the finest quality Indian virgin Remy hair extensions.
“We’re confident stylists and their clients will be impressed with PURE Collection options which raise the bar for industry excellence. Additionally, we are proud to have a relationship with a quality company such as Ebony Ivory Hair,” commented Ericka Dotson, Co-Founder and Director of New Business Development, Indique Hair International. “Our products are rapidly gaining traction in the fractioned hair extension business because we are committed to presenting a superior product and excellent experience for the beauty-conscious consumer.”
While there are many small hair extensions distributors throughout South Africa, consumers are challenged with varied levels of quality. Many times there is inconsistency in quality among the distributors and even batch to batch from the same distributor. Currently, the majority of hair supplied is synthetic hair from China. Terms of this deal will enable Indique products, 100 percent virgin human hair that is natural, to be available and sold directly to salons for the first time in South Africa which will enable stylists to increase their salon revenue.
Traditionally, South African consumers purchase their hair extensions from hair and beauty shops and take it to their local salon for fitting. Access to Indique products will revolutionize the industry by empowering the stylist and simplifying the procurement process for the consumer by making the salon a one stop shop for both hair purchases and fitting.
Unlike salons, hair and beauty shops do not typically employ trained, qualified people to best advise consumers about hair extension products. To address this need, Ebony Ivory will offer comprehensive courses directly to professional stylists and individuals looking for a career in the hair and beauty industry.
“Indique, an internationally recognized branded company, has reputable products that will guarantee unequaled consistency in quality, supply and service to achieve stunning results for consumers,” commented Gavin Stollar, CEO, Ebony Ivory Hair. “Our strength will be in localizing Indique, the most popular growing brand in the USA, for the knowledgeable South African consumer who is looking for a quality product that looks natural, does not tangle, is durable and low maintenance.”
Ebony Ivory Hair will display Indique products at the Afro Hair & Beauty Live to be held in South Africa, August 9-11, 2008.
About Ebony Ivory Hair
Ebony Ivory Hair founders have more than 25 years of experience in the hair extension and beauty industry. The South African business offers women a variety of styles and colors in hair extensions and wigs. The company is known for specializing in Indian Remy hair which is the highest quality 100 percent human hair available. Ebony Ivory Hair only supplies 100 percent Remy human hair and sources hair from the finest Indian temples and salons. To learn more about the company or to place an order please call +27 82 5682167 or visit the company online at http://www.ebonyivoryhair.co.za.
About the PURE™ Collection
Indique Hair International’s Remy hair extensions are unparalleled because the virgin hair used has all cuticle layers running the same direction from root to end. This ensures that the extensions behave exactly like a woman’s own hair and guarantees natural wave, fullness, luster and remarkable usability. Both light in weight and supple, Indique Hair International hair maintains a natural flow and movement. Chemical free, Indique Hair International hair enhances the length, color and texture of natural hair for a flawless and refined weave or hair extension style. Additionally, Indique Hair International hair can be reused up to a year and can be washed, blow dried, curled, flat ironed, colored and permed.
Hair in the PURE Collection is available in 10” to 24” lengths and in rich, virgin hair color. Not only will consumers be impressed with the quality of Indique Hair International extensions, but the presentation of the product was also given much consideration. Indique Hair International hair is carefully arranged in unique tube shaped packaging, the first of its kind in this industry, to offer a visual impact of its luxurious nature. For more information about becoming a distributor, to purchase Indique Hair International products, call 1.877.556.4247 or visit http://www.indiquehair.com.
About Indique Hair International
With a winning combination of hair experts and stylists, and more than 25 years of industry experience, Indique Hair International provides 100 percent virgin human hair that is natural and of the highest quality. Luxurious Indian hair is a cultural heritage that reaches back thousands of years. The hair comes from South India where women groom their hair in traditional herbal oils such as amla and coconut oil and never expose their hair to chemical treatments. Indique Hair International’s unique Indian virgin and natural human hair extensions are lustrous, and tangle free. Indique Hair International is the only company that produces hair extensions at the source. With headquarters in India, Indique Hair International has sales offices in Boston, New York, Miami and Texas. For more information contact our sales department by phone at 1.877.556.4247 or visit http://www.indiquehair.com.