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16
Apr
2009

IHR Pioneers Set Jetting in India

IndiaHotelReview.com’s new venture of travel packages on bollywood shooting locales and a brand new website http://bollywood.indiahotelreview.com/ has elicited a tremendous response from media as well as the traveling community.


(1888PressRelease) April 16, 2009 - With this new venture on the concept of set jetting in bollywood, IHR is ready to redefine the whole business of traveling. The niche website and packages are a novel concept to bring Bollywood locales pan India within the clasp of budget travelers.

The Business Head of IndiaHotelReview.com, Ankit rastogi was ecstatic about the new launch. “Within just 3 months, we are flooded with loads of queries from people asking for packaged tours to destinations of their favourite films and with the summers setting in we expect robust sales. Indians are crazy about Bollywood Films and the filmstars unfortunately very little is known about the shooting locations in India. Our packages aim to bridge this information gap and make people travel to places where film shooting had taken place”. He explains.

The smart Bollywood tour packages which can be bought online consist of accommodation, guided traveling to explore the locations where films have been shot along with other local sightseeing. “We follow a differential pricing based on the location and place of stay. For example a 3 nights 4 days package on the controversial film Nishabd starring Amitabh Bachchan in Munnar would be costlier as the accommodation consist of staying in the same Bungalow which was used as the residence of Vijay’(Amitabh’s screen name in Nishabd). Whereas our ” Jab we Met, Naggar package” is comparatively cheaper with the tour taking travelers to the Naggar castle where the hit song “ Ye Ishq Hai” of “ Jab We Met” was filmed and staying in a normal class hotel”. Ankit explains

“After Slumdog millionaire created history, we introduced two travel packages centered on the film namely Dharavi Slumdog Millionaire and Kollams Resul Pookutty, within days of launch both generated leads from inbound tourists. This has forced us to seriously consider prospects of in bound tourism also”. Asserts Ankit.

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