(1888PressRelease)
August 12, 2006 - HOUSTON, TX, - CD & DVD labels that print as beautifully as silkscreen can now be duplicated in small quantities – even as few as two or three at a time, says an industry expert who owns one of the few U.S. companies to offer the new technology.
“There’s no need to print a thousand CD/DVDs if all you need is a handful,” says Coon, CEO of Houston-based Disc Inc. She says the new process, known as digital thermal technology, makes CD/DVD labels “look as smart and stylish as silkscreen labels printed on an offset press.”
Coon says digital thermal technology is changing the capabilities of the CD/DVD labeling industry.
“No longer do you have to be a big company that duplicates by the thousands to get a classy CD & DVD labels that are good-looking enough to pass for full-color frameable art,” says Coon. “Many clients come here to have as few as 100-200 discs duplicated.”
Coon compares the look of digital thermal labeling to the color, clarity and design of CD & DVD labelsCD & DVD labels whose artistic labeling showcases the talent of Oscar-winning movies and major recording artists.”
Coon explains the technology:
• A digital thermal label is not a label at all – and it’s not a sticker. Full-color graphics are printed directly onto the surface of the disc using a combination of heat and pressure to seal the pigment onto CD or DVD, producing photo-realistic results.
• Unlike inkjet printers that use spray ink, digital thermal printing means discs have a no-smear, no-stick surface.
• Digitally printed discs have the look of glossy magazine photos. Proof: The digital disc is 160 LPI compared with the almost identical 150 LPI of the magazine photo.
• Digital thermal printing means discs are waterproof and scratch proof. The pigment is UV protected to prevent damage so discs can tolerate direct sunlight. Colors stay vibrant throughout the life of the disc.
• Just like CDs and DVDs purchased from big retailers like Best Buy and Circuit City, discs printed with digital thermal technology are durable enough to withstand the day-in, day-out punishment of consumer handling.
• Discs come individually packaged with custom full-color, shrink-wrapped covers with the same clarity and photo-realistic appearance as the disc, itself.
• Digital thermal labeling is ideal for small companies on a budget because it provides quick turnaround and no minimum quantity order.
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