(1888PressRelease)
July 12, 2008 - Chennai: The “aadi sale” is ubiquitous this season with blaring advertisements and screaming commercials anywhere and everywhere peddling it. Joining this fever, which is only increasing in fervor with each year is Genesis and Basics - Chennai’s homegrown men’s fashion brands. The sale is of genuine Genesis Basics merchandise and not outdated stock or of stock with defects. On from July 11th till stocks last, the Aadi sale is different from the annual Genesis Basics sale in that there are multiple attractive offers across the product range. Fortunately for the well heeled men of Chennai, the sale is exclusive to Chennai and will run across its seven outlets at Nungambakkam, Adayar, Chennai Citi Centre, Velachery, T.Nagar, Wannarpet, Anna Nagar & Purasaiwakkam. The sale will be from 10:30 am to 8 pm everyday including Sundays.
According to Suhail Sattar, Director, Hasbro Clothing, “The Aadi Sale phenomenon is a retail reality today that no brand can escape in Tamilnadu be it fashion or mass. While adopting it and riding the wave we have taken care to ensure that our philosophy of original and non-defective stocks are continued and that the brand experience in no way is compromised. We have kept the sale period open and make it till stocks last to allow the gentlemen of Chennai enough time to choose and pick up. We hope this becomes as big a hit as our annual sale which most of our customers look forward to.”
ABOUT HASBRO CLOTHING: Hasbro Clothing is among the leading men’s branded apparel manufacturer and retailer in India and the company behind the Genesis and Basics brands. Genesis, a classic formal brand is the flagship brand of Hasbro Clothing and Basics is a fashion lifestyle brand, positioned to cater to young adults in the age group of 18-40, who emphasise on smart dressing, even while away from work. Hasbro retails its brands through its exclusive network of ‘Genesis Basics’ outlets spread across Chennai, Coimbatore, Erode, Salem and Tirupur in Tamil Nadu; and in Pondicherry; Trivandrum, Cochin, Calicut, Trissur, Tellicherry in Kerala; Bangalore, Hyderabad, Secundrabad in the South and in Ahmedabad, Surat, Baroda, Noida and Delhi in the North. The brands are also available in Multi Brand Outlets & leading stores in these cities. Genesis and Basics brands are available through exclusive outlets in Sri Lanka and across the Gulf.
Editorial queries contact: Binnie Mathew/Nabanita Ghosh @ binnie ( @ ) prhub dot com/nabanita ( @ ) prhub dot com/ 42317333.
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