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19
Oct
2006

Free-Online – And The Fairytale Of ‘free’ Broadband

Marco Potesta PlusNet’s Marketing Director, said: ‘We believe quality broadband is the most important component of any package deal, it’s therefore confusing to call it free. That’s why we steer away from saying something is ‘free’ when you have to buy other elements to get it. The new mini site is there to help people see the facts clearly and decide for themselves’.


(1888PressRelease) October 19, 2006 - PlusNet the UK’s best value Internet service provider, operates a brand called Free-Online. Free-Online has recently seen an increase in visitors to its website, not surprising with all the talk of supposedly ‘free’ broadband. PlusNet and Free-Online believe a quality broadband service can never be truly free. That’s why today the Free-Online site has a new dedicated mini site that dispels the fairytale myth of ‘free’ broadband. Forever.

Why have a brand called Free-Online that doesn’t do ‘free’ broadband? Free-Online was launched back in 1999 at the height of the free dial up internet access boom, when internet access was subscription free. The irony now is Free-Online’s broadband is not free – it is however around the same real price as other ‘free’ offers. Confused? So are the majority of broadband users.

The Free-Online mini site sets out to help people see ‘free’ broadband deals for what they really are; a combined package of broadband, call plan and telephone line rental. It compares the deals of TalkTalk and Orange with Free-Online’s own package in a transparent, light hearted way.

Weary travellers searching for the non-existent pot of gold who find their way to Free-Online, will now find the fairytale of ‘free’ broadband has a happy ending.

Marco Potesta PlusNet’s Marketing Director, said: ‘We believe quality broadband is the most important component of any package deal, it’s therefore confusing to call it free. That’s why we steer away from saying something is ‘free’ when you have to buy other elements to get it. The new mini site is there to help people see the facts clearly and decide for themselves’.

This new Free-Online mini site is online now, take a look http://www.free-online.net/

Notes to editors
Free-Online broadband, line rental and call plan packages start from £20.99 for Free Online Anytime and Broadband PAYG Basic.

Free Online Anytime key features include:
- Priced at £11 per month
- One month contract, no upfront costs if you have a BT line
- Inclusive of landline rental, no need to pay BT line rental
- 240 minutes of inclusive calls to UK landlines
- Market leading low call rates saving on average 17% against leading competitors
- Available to new and existing Free-Online broadband customers
- Available to 99.6% of UK homes
- Free calls to other Free-Online customers and other VoIP users worldwide
- Admin fee for terminating the service just £20
- Customer support available 24*7 online or by phone

Free Online Anytime+ key features include:
- Priced at £15 per month
- One month contract, no upfront costs if you have a BT line
- Inclusive of landline rental, no need to pay BT line rental
- All calls to UK landlines included (01 and 02 numbers)
- All calls to top 20 international destinations included
- fair usage policy applies
- Market leading low call rates saving on average 17% against leading competitors
- Available to new and existing Free-Online broadband customers
- Available to 99.6% of UK homes
- Free calls to other Free-Online customers and other VoIP users worldwide
- Admin fee for terminating the service just £20
- Customer support available 24*7 online or by phone

Broadband Basic key features include:
- From £9.99 per month
- Download speeds of up to 8Mbps
- One month contract
- 450MB inclusive usage. 0.224p per MB for high quality prioritised pay as you go usage thereafter
- Ideal for first time broadband users
- Available to 99.6% of UK homes
- Unique network management to guarantee quality and prioritise VoIP calls, gaming and web
- £14.99 set up if migrating from another provider, or £47 for a new connection with our you stay we pay option to defer over 5 years

Broadband Plus key features include:
- £14.99 per month
- Download speeds of up to 8Mbps
- One month contract
- No fixed download limit, 4GB peak time allowance
- Suitable for surfing, email and gaming
- Available to 99.6% of UK homes
- Unique network management to guarantee quality and prioritise calls, gaming and web
- Free set up if migrating from another provider, or £47 for a new connection with our you stay we pay option to defer over 5 years
- Multiple email addresses, webspace and a host of value-added extras

Broadband Premier key features include:
- £21.99 per month
- Download speeds of up to 8Mbps
- One month contract
- No fixed download limit, 20GB peak time allowance
- Available to 99.6% of UK homes
- Priority performance at peak times, suitable for downloads, gaming and networking
- Unique network management to guarantee quality and prioritise calls, gaming and web
- Free set up if migrating from another provider, or £47 for a new connection with our you stay we pay option to defer over 5 years
- Free SPAM and Virus protection
- Multiple email addresses, webspace, CGI and MySQL tools and a host of value-added extras

About PlusNet:

PlusNet is the UK’s best value Internet service provider. PlusNet offers broadband services to consumers and businesses. The Company is best known amongst experienced Internet users for offering exceptional customer service and value for money – most of its business has been built on customer referrals. So far in 2006 PlusNet has picked up a host of awards - PC Advisor magazine voted it ‘Best for customer service’ and PlusNet recently came top for ‘overall customer satisfaction’ in the UK biggest independent survey of broadband customers, carried out by UGOV for uSwitch.com.

Enquiries:
PlusNet plc , Brian Trevaskiss, Marketing Manager, Tel: 0114 220 0072
btrevaskiss ( @ ) plus dot net
 

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