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12
Apr
2008

Feeds Can Affect A Business Big Time! Consistent And Speedy Update Of Feeds Means Up-to-date Feed Information, High Efficiency Of The Website Which Eventually Translates Into Higher Sales

Feeds can affect a business big time! Consistent and speedy update of feeds means up-to-date feed information, high efficiency of the website which eventually translates into higher sales and maximized revenues. Rupiz Affiliates, a leading online Affiliate Marketing Network shares the same view and has therefore become the first Indian Affiliate Network to offer online feeds.


(1888PressRelease) April 12, 2008 - Working on a pure Pay-on-Performance model, Rupiz Affiliates provides a perfect platform for both the affiliates and the merchants to grow mutually. Its in-house Software Programming team incessantly works towards developing innovative Business Software applications; the Feed Burner application is a resultant of this practice.

Meenakshi Wali, Co-Founder and Business Development Head, Rupiz Affiliates, states, “The Feed Burner application implemented by Rupiz Affiliates is a wizard based utility. It optimizes the website’s functioning by invariably standardizing the (merchant) feeds as per the website’s requirements.”

The Feed Burner application will catalyze the functioning of the affiliates as they can promote a merchant programme more efficiently if the business-specific data is regularly updated. Adopting the Fetch-Burn (read Process)-Standardize mechanism, the Feed Burner seeks the feeds from various merchants on the network, burns (breaks and processes) the data and finally delivers the data that is compatible with the website standards.

Rupiz Affiliates has a pre-defined format to accept and store feeds. Merchants submit category-specific feeds as per the nature of their business( for example an online Business portal would categorize its feed in“Finance”). The Feed Burner then burns these feeds on the basis of products and makes them available for the affiliates. The burning process involves insertion of affiliate-tracking ID to track the sales, altering and manipulating of merchant feeds (if required). Feeds come in various formats that include- XML (Extensible Markup Language), CSV (Comma-Separated Values), Web Services, text files, TAB delimited files and so on.

If we are to talk business-wise, the Feed Burner application employed by Rupiz Affiliates would give everyone, from the merchants to the affiliates to the network, ample opportunities to augment their revenue-raking prospects. A perfect concoction of Business and Technology, indeed!

About Us:
Rupiz Affiliates is an affiliate marketing network that provides performance driven affiliate solutions in UK, US, Europe and Indian markets. With a more realistic approach, they bring together the merchants and affiliates belonging to different verticals on the same platform and establish long lasting partnership for mutual benefits.

For more information visit:
http://www.rupizaffiliates.com/
 

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Meenakshi Wali

Meenakshi Wali

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