(1888PressRelease)
July 17, 2007 - Dublin, Ireland - The marketing department of auto-betterdeals.com explains the lack of visitors with reference to the authors of the presented descriptions. Instead of everyday people with a considerable driving experience but little technical knowledge, the department had invited professional car experts to write the descriptions for the opinion category. Although these experts described their own cars, they wrote about specific details in first place. In the articles, car characteristics outweighed their application on the road.
Therefore, the marketing department argues that most users who actually need an opinion section are not able to obtain the details they require from a professional text. According to a spokesman of the department, the aim of installing an opinion section had been to introduce beginner users to the field of car characteristics. Unfortunately, the marketing managers had picked out the testers of auto-betterdeals.com for the initial descriptions. Although their descriptions are rich in detail, they lack the capacity of being adaptive to the everyday driving contexts of beginner drivers.
Following the spokesman, the marketing department now searches hobby drivers that are willing to share their driving experience with different car models. These descriptions should include the cars’ behavior on the road more than feature related descriptions like this one from the current opinion section: “I was very impressed to see that all 5 Series now come standard with Climate control, alloys and electric seats and traction control”. Until the 1st of August, auto-betterdeals.com accepts submissions of car opinions to their press related email address pr ( @ ) betterdeals dot co dot uk dot The best of them will be published to orientate beginner drivers dot
The other categories of auto-betterdeals.com were well visited, and the first user feedbacks show that beginners as well as advanced drivers find it convenient to use the portal in order to obtain information and receive recommendations on current car offers.
One of the most recent creations by the network of vertical sites http://www.betterdeals.co.uk, the Internet search guide http://www.auto-betterdeals.com forms an example of the network’s innovative consumer orientation. Active since the end of 2003, the network’s team of passionate Internet professionals pursues the goal of implementing an everyday guide to the constantly growing offer of electronically provided information, products, and services.
In short, betterdeals.co.uk publicizes news on the Internet, serving markets that are as different as Italy, Spain, and France on the one hand and Germany, Holland, and the UK on the other. Resulting in 35 launches of new Internet portals in 2007 alone, betterdeals.co.uk is created and managed by Go Advertising Limited in Dublin, Ireland.
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