Orange County, CA (1888PressRelease)
May 01, 2008 - At the forefront of implementing the latest technologies, Earthbound Media Group (EMG) is thrilled to announce its recent certification from enterprise partner Interwoven’s multivariate testing technology Optimost. One of only seven agencies to be certified in Interwoven Optimost, EMG is taking its clients’ online marketing strategies and initiatives to even higher levels of performance.
“We’re thrilled that Interwoven Optimost chose EMG for its inaugural certification process,” said EMG Manager of Online Marketing Jeff Lawrence. “Given that EMG is continually growing, it was a natural step to move online marketing into the multivariate testing realm. And with Interwoven Optimost being a leader in the multivariate testing field, certification was the logical next step.”
With the certification, EMG is qualified to fully deliver the Interwoven Optimost multivariable optimization solution to clients. The highly acclaimed solution identifies multiple components such as design and content, measures user actions and then optimizes the site based on user interaction. Enhanced and relevant content facilitated by Interwoven Optimost will enable EMG to further optimize its clients’ web presences while maximizing their online conversion rates and bottom lines.
EMG finds itself in good company alongside six other top interactive marketing firms including Avenue A | Razorfish, Digitaria, Molecular, One to One Interactive, Roundarch and Stratigent with its successful completion of the training and certification process. Each certified agency was also recognized by Interwoven Optimost for exemplifying expertise and knowledge of Interwoven products and web analytics and for demonstrating innovative website optimization solutions and strategies.
“It’s exciting to see EMG in ranks with some of the industry’s leading agencies,” explained Dr. Blaine Behringer, EMG Principal and Executive Producer. “Being certified in Optimost will propel EMG’s online marketing capabilities to a level that will positively impact our clients’ bottom lines while upholding our reputation of exceeding client expectations every time.”
