Duquesa Marketing Managed Launch of Lori Leigh Designs Earring Chalets at JCK Huge Success
Product Acceptance at Largest United States Jewelry Industry Trade Show Results in Inventory Sellout and Enthusiastic Trade Response.
- (1888PressRelease) June 13, 2012 - Florence, KY Nancy Ficke, General Manager of international award winning Consumer Product Development and Branding Consultancy Duquesa Marketing noted today that her firm's client Lori Leigh Designs launched their line of Earring Chalet Fashion Organizers to tremendous retail enthusiasm at JCK, Las Vegas June 1-4, 2012.
"The Lori Leigh Designs Earring Chalets were one of the true breakthrough hits at JCK", said Mrs. Ficke "The vivid fashion colors, value, two styles and the obvious functionality of the organizers was unanimously praised by buyers. Order flow was tremendous and the response so encouraging that we have added two more trade shows to our launch caravan".
"As a huge consumer of earrings of all types and sizes I always felt that the earring Chalet Organizers would be a huge hit", said Alexis Bruning, V.P. of New Product Development for Duquesa Marketing. "The boxes are stunning to view and they really work as practical earring organizers, there is simply nothing else on the market like Lori Leigh's system and the JCK attendee's response confirmed our assumptions".
"JCK is the premiere Jewelry industry trade show in the United States", said Geoff Ficke, President of Duquesa Marketing. "Competition is fierce and the expo is heavily attended by veteran jewelers from around the world. To succeed at this venue provides Lori Leigh Designs a huge vote of affirmation as we move the product into broad distribution".