(1888PressRelease)
July 17, 2007 - New York, NY - Davek Accessories introduces the first of their high-end, uniquely strong men’s umbrellas with an unconditional lifetime guarantee. The Davek umbrella (pronounced dah-VEK) is a breakout product in the previously brand vacant luxury umbrella market. Davek brings superior functionality and introduces style where there was none before. It’s an innovation for customers who savor quality and authenticity, and want an umbrella they care about keeping for the rest of their lives. Those consumers who have the desire, intelligence, interest and capability to buy the best in a given category now have Davek. Davek’s Solo, with a 43 inch canopy currently retails for $95 at select Saks Fifth Avenue, Neiman Marcus, Bloomingdale’s and fine specialty stores nationwide. The larger Duet, with a 55 inch canopy, will debut in October 2007 at a price of $149. A smaller and lighter women’s model is slated for January 2008.
Each umbrella’s distinctive Carbon WindFlex Frame™ system is reinforced with flexible carbon polymer ligaments to prevent breakage or rib distortion in strong winds. Most conventional folded umbrellas have only 6-8 ribs, while Davek’s frame has 9 ribs for added strength. The canopy is constructed of superior-quality micro weave fabric (the most tightly woven available) to offer maximum protection from precipitation. An extremely strong 100% solid steel shaft gives the umbrella unsurpassed stability.
Davek umbrellas evoke quality through durability, genuine functional improvements, flawless performance and impeccable style. Pick up a Davek umbrella and you will immediately sense its authenticity and strength. A perfect fusion of artisan craftsmanship and solid engineering is put into every production step of a Davek umbrella. Sleek in design, the Davek umbrella features an easy-to-use closure wrap and an elegant black and silver zinc alloy handle accentuated with a polished clip. Each Davek umbrella comes packaged in an elegant gift box, making it a chic gift for any holiday.
Davek umbrellas come with an unconditional lifetime guarantee. If any defect in material or workmanship is found, or the umbrella should fail to function for any reason, the company will repair or replace it for free. Davek also has a Loss Protection Program. A Loss Protection Card, given at the time of purchase, can be used to redeem a replacement umbrella directly from the company at half-price. The offer is limited to one time per customer. The Davek umbrella is truly the last umbrella you will ever need to buy.
Based in New York City, Davek Accessories specializes in the design, manufacturing and marketing of the world’s strongest and most beautiful folded umbrellas. “Our customers demand a high-caliber product which lasts through the years—one whose construction and image they can be proud of and represents their lifestyle,” says David Kahng, CEO. Kahng has a degree in Mechanical Engineering from Tufts University and an MBA from Columbia Business School. Prior to launching Davek Accessories, Kahng has been involved with product development and various entrepreneurial endeavors for over 15 years.
For more information visit www.davekny.com
