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01
Oct
2007

Consumer Insistence On Convenience Fuels Future Of Newly Launched Blue Anchor Bottling

Contact: Rebecca Antonelli Tel: 919/740/3008 ra@rebeccaantonelli.com or David Wood Dwood@blueanchorbeverage.com www.BlueAnchorBeverage.com o Tel: 866-863-0345


Raleigh-Durham-Chapel Hill, NC (1888PressRelease) October 01, 2007 - Whatever the differences in demographics, the common thread among all consumers will be a demand for convenient packaging. Marketers who are cognizant of what defines "convenience" not just today, but tomorrow, will reap the rewards.

With a proven track record in attracting consumer interest, convenient packaging will assume even greater significance during the next few years, and the beverage companies of today who realize what's at stake will be the winners.

Blue Anchor Bottling is poised to be an important contributor to the growth of this market segment. Led by seasoned industry exec and company founder, David Wood, Blue Anchor Bottling has caught the attention of the world's largest beverage suppliers. With over two decades of direct industry experience, ranging from Fortune 25 companies to mid-sized organizations, Wood's experience includes work with beverage start ups, planning and overseeing plant operations, global procurement, and leading a multi-million dollar beverage manufacturing enterprise.

"Our goal in launching Blue Anchor Bottling is to become a market leader in our segment of the industry. Our industry, the production and packaging of beverages for the consumer, has been very receptive to new companies with bold innovative concepts," said Wood.

Blue Anchor Bottling's entrance into the business of copacking carbonated and non-carbonated beverages is in response to the desire of top-tier beverage suppliers to meet consumer demand for customized, convenient packaging of product for distribution around the world.

"Our immediate goal is to expand our target industry's production capabilities by utilizing and maximizing production at our plants located across the country," continued Wood.

Blue Anchor Beverage company intends to continue to aggressively create new products for the beverage marketplace.

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Rebecca Antonelli

Rebecca Antonelli

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Voice: 919-740-3008

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