(1888PressRelease)
March 19, 2007 - In business publicity is like oxygen. Not enough of it and your business may die. Too much and it may grow giddy. Ethan H. Weitz, founder and owner of a small, individually owned boat charter business is all too aware of this.
Ethan Weitz Charters is, at present, in the publicity spotlight as the company’s activities and business model of social responsibility and commercial success has been picked up by the Press. “It’s a balancing act,” concedes Ethan H. Weitz whose name, without the middle initial, is carried by the company, “for some time we have considered the idea of promoting the company and our activities. We have grown through word of mouth and recommendation sufficiently to be able to experiment with this.”
The newfound publicity for the boat and fishing trips charter company has led to both a heightened profile within its community of South Florida and more requests from charitable organisations and schools. “We are unusual.
We work pro-bono,” says Ethan who once was also featured in the 2002 Ripple Guide for having caught the fish of the year.
Beyond his company’s charitable charters Ethan H. Weitz has, over the years, been involved in a large number of donations to worthy causes which range from his alumni, Brentwood school to Colombia School the Red Cross and Habitat for Humanity.
Is charity good business? Ethan admits that it’s not always easy but helping the communities you are directly involved with improve is something he is obliged to do by conviction. “If Ethan Weitz Charters was a large company with a Board of Directors it would probably be a lot tougher to sell that to them,” he says about his company’s practising business model. “As it is, Ethan H. Weitz is the sole Board member and he needs little convincing,” he jokes.
The positive impact the charter company’s activities is having on members of its community who are amongst the less privileged is beneficial enough for Ethan to continue to promote his company’s services.
“Business is business but as long as we are having a positive impact out there I will continue to promote the company,” he says, though he does concede that the recent wave of publicity the company is getting is a little unusual and the direct result of the fact that charitable organisations and schools have been having difficulty finding out about his services easily, the attention of the Press is bound to help.
Obviously charity and business can work well together as Ethan H. Weitz’s applied business model now proves.
Notes to Editors: Ethan Weitz Chartered Tours is a service hired out to organisations on a pro-bono basis. It can be accessed by any registered charity, organisation working with underprivileged children, religious fellowships, schools and hospitals. It was founded by Ethan H. Weitz who is also the owner and captains the boat himself.
For images or follow up details please contact David Jones at info ( @ ) amerlandent dot com
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