Bright North shortlisted for Performance Marketing Award

Top Quote Bright North received recognition for ecommerce optimisation at the Performance Marketing Awards 2015. End Quote
  • (1888PressRelease) March 05, 2015 - London, UK - Bright North has been shortlisted for Best New Entrant at the Performance Marketing Awards 2015. The winner will be announced at the awards ceremony on 28 April, based on their ability to meet strict criteria, including pre-set campaign objectives, execution, return on investment, innovation and overall success.

    Vikki Chowney, director of content and publishing strategies at H&K and PMA 2015 judge, commented on the honour of winning an award.

    "Specifically, when you're talking about performance marketing, you have to have a really clear line between business objectives and return or results. If you're able to do that and win an award, it means that you're doing something right and you're backing it up with good stats."

    About Bright North
    Bright North empowers multi-channel ecommerce. Their products and services help some of the biggest brands in the world acquire more customers and sell more products.

    In this ever increasingly competitive, multi channel, multi-device market the old world solutions on offer today don't go anywhere near far enough to meeting the challenges retailers face. Bright North is transforming every aspect of ecommerce; providing faultless product feed data, image enhancement, customer analytics and experience personalisation.

    More info at www.brightnorth.co.uk

    About the Performance Marketing Awards
    Last April saw the finest in performance marketing descend on the Grosvenor House, Park Lane for the Performance Marketing Awards. Welcoming almost 1,000 advertisers, publishers, networks, agencies and technology providers to celebrate the phenomenal achievements across the year, made it a night to remember.

    Embracing tightly the ethos behind Performance Marketing successes, the 2015 Performance Marketing Awards returns on April 28 to reward the innovation and excellence demonstrated by this evolving channel throughout 2014.

    More info at www.performancemarketingawards.co.uk/2015

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